Everything Mac OS - For Mac Computer Users

Apple releases updated MacBook Pros featuring Core i5, i7 processors, boosted graphics cards

2010-04-13T10:58:00.000-07:00

Apple releases updated MacBook Pros featuring Core i5, i7 processors, boosted graphics cards

The rumors were true and Apple released its long-awaited MacBook Pro notebooks on Tuesday. Per Macworld UK, the new notebooks boast faster processors, NVIDIA graphics and longer battery life.

The 13-inch MacBook Pro now features the new NVIDIA GeForce 320M graphics processor for up to 80% faster graphics and 10-hour built-in battery. The GeForce 320 features 48 processing cores and is billed as the fastest integrated graphics processor on the market.

New 15-inch and 17-inch MacBook Pro models meanwhile, feature Intel Core i5 and i7 processors and Apple’s new automatic graphics switching technology that toggles between powerful NVIDIA GeForce GT 330M and energy efficient Intel HD Graphics processors.

Apple claims the 15-inch and 17-inch MacBook Pro laptops are up to 50% faster. Using Intel’s 32 nanometer process, Intel Core i5 and i7 processors integrate the memory controller and Level 3 cache for faster access to system memory.

Hyper-Threading technology improves data throughput by creating virtual processing cores, while Turbo Boost optimises performance between the two processor cores, accelerating the system from 2.66 GHz to 3.06 GHz for intensive dual core tasks, and up to 3.33 GHz for single core tasks.

Apple notes, all 15-inch and 17-inch models include two graphics processors, the new NVIDIA GeForce GT 330M for peak performance and Intel HD Graphics for better energy efficient operation.

Apple adds, the MacBook Pro glass Multi-Touch trackpad now supports inertial scrolling, an intuitive way to scroll through large photo libraries, lengthy documents and long web sites. All MacBook Pros feature LED-backlit wide-angle displays with a broad color gamut.

The 17-inch MacBook Pro includes a high resolution 1920 x 1200 display, while the 15-inch MacBook Pro is now available with an optional high resolution 1680 x 1050 display.

Customers can also upgrade their MacBook Pro with new 128GB, 256GB and 512GB solid state drives.

Apple has released the following MacBook Pro specs and pricing details:

The 2.4 GHz, 13-inch MacBook Pro, for a suggested retail price of US$1,199, includes:
• 13.3-inch widescreen LED-backlit 1280 x 800 glossy display;
• 2.4 GHz Intel Core 2 Duo with 3MB shared L2 cache;
• 1066 MHz front-side bus;
• 4GB 1066 MHz DDR3 SDRAM, expandable to 8GB;
• NVIDIA GeForce 320M integrated graphics;
• 250GB serial ATA hard drive running at 5400 rpm, with Sudden Motion Sensor;
• a slot-load 8X SuperDrive® with double-layer support (DVD±R DL/DVD±RW/CD-RW) optical drive;
• Mini DisplayPort (VGA, DVI and HDMI adapters sold separately);
• AirPort Extreme® 802.11n wireless networking and Bluetooth 2.1+EDR;
• Gigabit Ethernet port;
• iSight® video camera;
• two USB 2.0 ports;
• one FireWire® 800 port (FireWire 400 compatible);
• SD card slot;
• combined headphone/line in (analog/digital);
• glass Multi-Touch trackpad and illuminated keyboard;
• built-in, 63.5WHr lithium polymer battery; and
• 60 Watt MagSafe® Power Adapter.

The 2.66 GHz, 13-inch MacBook Pro, for a suggested retail price of US$1,499, includes:
• 13.3-inch widescreen LED-backlit 1280 x 800 glossy display;
• 2.66 GHz Intel Core 2 Duo with 3MB shared L2 cache;
• 1066 MHz front-side bus;
• 4GB 1066 MHz DDR3 SDRAM, expandable to 8GB;
• NVIDIA GeForce 320M integrated graphics;
• 320GB serial ATA hard drive running at 5400 rpm, with Sudden Motion Sensor;
• a slot-load 8X SuperDrive with double-layer support (DVD±R DL/DVD±RW/CD-RW) optical drive;
• Mini DisplayPort (VGA, DVI and HDMI adapters sold separately);
• AirPort Extreme 802.11n wireless networking and Bluetooth 2.1+EDR;
• Gigabit Ethernet port;
• iSight video camera;
• two USB 2.0 ports;
• one FireWire 800 port (FireWire 400 compatible);
• SD card slot;
• combined headphone/line in (analog/digital);
• glass Multi-Touch trackpad and illuminated keyboard;
• built-in, 63.5WHr lithium polymer battery; and
• 60 Watt MagSafe Power Adapter.

Build-to-order options for the 13-inch MacBook Pro include the ability to upgrade to 8GB 1066 MHz DDR3 SDRAM, a 320GB 5400 rpm or a 500GB 5400 rpm hard drive, a 128GB, 256GB or 512GB solid state drive, Mini DisplayPort to DVI Adapter, Mini DisplayPort to Dual-Link DVI Adapter (for 30-inch DVI display), Mini DisplayPort to VGA Adapter, Apple Remote, Apple MagSafe Airline Adapter and the AppleCare Protection Plan.

The 2.4 GHz, 15-inch MacBook Pro, for a suggested retail price of US$1,799, includes:
• 15.4-inch widescreen LED-backlit 1440 x 900 glossy display;
• 2.4 GHz Intel Core i5 with 3MB shared L3 cache;
• 4GB 1066 MHz DDR3 SDRAM, expandable to 8GB;
• integrated Intel HD Graphics + NVIDIA GeForce GT 330M discrete graphics with 256MB of VRAM;
• 320GB serial ATA hard drive running at 5400 rpm, with Sudden Motion Sensor;
• a slot-load 8X SuperDrive with double-layer support (DVD±R DL/DVD±RW/CD-RW) optical drive;
• Mini DisplayPort (VGA, DVI and HDMI adapters sold separately);
• AirPort Extreme 802.11n wireless networking and Bluetooth 2.1+EDR;
• Gigabit Ethernet port;
• iSight video camera;
• two USB 2.0 ports;
• one FireWire 800 port;
• SD card slot;
• audio line in (analog/digital);
• audio line out/headphone (analog/digital);
• glass Multi-Touch trackpad and illuminated keyboard;
• built-in, 77.5WHr lithium polymer battery; and
• 85 Watt MagSafe Power Adapter.

The 2.53 GHz, 15-inch MacBook Pro, for a suggested retail price of US$1,999, includes:
• 15.4-inch widescreen LED-backlit 1440 x 900 glossy display;
• 2.53 GHz Intel Core i5 with 3MB shared L3 cache;
• 4GB 1066 MHz DDR3 SDRAM, expandable to 8GB;
• integrated Intel HD Graphics + NVIDIA GeForce GT 330M discrete graphics with 256MB of VRAM;
• 500GB serial ATA hard drive running at 5400 rpm, with Sudden Motion Sensor;
• a slot-load 8X SuperDrive with double-layer support (DVD±R DL/DVD±RW/CD-RW) optical drive;
• Mini DisplayPort (VGA, DVI and HDMI adapters sold separately);
• AirPort Extreme 802.11n wireless networking and Bluetooth 2.1+EDR;
• Gigabit Ethernet port;
• iSight video camera;
• two USB 2.0 ports;
• one FireWire 800 port;
• SD card slot;
• audio line in (analog/digital);
• audio line out/headphone (analog/digital);
• glass Multi-Touch trackpad and illuminated keyboard;
• built-in, 77.5WHr lithium polymer battery; and
• 85 Watt MagSafe Power Adapter.

The 2.66 GHz, 15-inch MacBook Pro, for a suggested retail price of US$2,199, includes:
• 15.4-inch widescreen LED-backlit 1440 x 900 glossy display;
• 2.66 GHz Intel Core i7 with 4MB shared L3 cache;
• 4GB 1066 MHz DDR3 SDRAM, expandable to 8GB;
• integrated Intel HD Graphics + NVIDIA GeForce GT 330M discrete graphics with 512MB of VRAM;
• 500GB serial ATA hard drive running at 5400 rpm, with Sudden Motion Sensor;
• a slot-load 8X SuperDrive with double-layer support (DVD±R DL/DVD±RW/CD-RW) optical drive;
• Mini DisplayPort (VGA, DVI and HDMI adapters sold separately);
• AirPort Extreme 802.11n wireless networking and Bluetooth 2.1+EDR;
• Gigabit Ethernet port;
• iSight video camera;
• two USB 2.0 ports;
• one FireWire 800 port;
• SD card slot;
• audio line in (analog/digital);
• audio line out/headphone (analog/digital);
• glass Multi-Touch trackpad and illuminated keyboard;
• built-in, 77.5WHr lithium polymer battery; and
• 85 Watt MagSafe Power Adapter.

Build-to-order options for the 15-inch MacBook Pro include the ability to upgrade to 8GB 1066 MHz DDR3 SDRAM, a high resolution 15-inch 1680 x 1050 display in glossy and antiglare, a 500GB 5400 rpm or 500GB 7200 rpm hard drive, a 128GB, 256GB or 512GB solid state drive, Mini DisplayPort to DVI Adapter, Mini DisplayPort to Dual-Link DVI Adapter (for 30-inch DVI display), Mini DisplayPort to VGA Adapter, Apple Remote, Apple MagSafe Airline Adapter and the AppleCare Protection Plan.

The 2.53 GHz, 17-inch MacBook Pro, for a suggested retail price of US$2,299, includes:
• 17-inch widescreen LED-backlit 1920 x 1200, glossy display;
• 2.53 GHz Intel Core i5 with 3MB shared L3 cache;
• 4GB 1066 MHz DDR3 SDRAM, expandable to 8GB;
• integrated Intel HD Graphics + NVIDIA GeForce GT 330M discrete graphics with 512MB of VRAM;
• 500GB serial ATA hard drive running at 5400 rpm, with Sudden Motion Sensor;
• a slot-load 8X SuperDrive with double-layer support (DVD±R DL/DVD±RW/CD-RW) optical drive;
• Mini DisplayPort (VGA, DVI and HDMI adapters sold separately);
• AirPort Extreme 802.11n wireless networking and Bluetooth 2.1+EDR;
• Gigabit Ethernet port;
• iSight video camera;
• three USB 2.0 ports;
• one FireWire 800 port (FireWire 400 compatible);
• ExpressCard/34 expansion card slot;
• audio line in (analog/digital);
• audio line out/headphone (analog/digital);
• glass Multi-Touch trackpad and illuminated keyboard;
• built-in, 95WHr lithium polymer battery; and
• 85 Watt MagSafe Power Adapter.

Build-to-order options for the 17-inch MacBook Pro include a 2.66 GHz Intel Core i7 processor, 8GB 1066 MHz DDR3 memory, a 500GB 7200 rpm hard drive, a 128GB, 256GB or 512GB solid state drive, antiglare display, Mini DisplayPort to DVI Adapter, Mini DisplayPort to Dual-Link DVI Adapter (for 30-inch DVI display), Mini DisplayPort to VGA Adapter, Apple Remote, Apple MagSafe Airline Adapter and the AppleCare Protection Plan.

Full details can be found on the Apple Store web site.

iPhone OS 4 Enterprise Features

2010-04-08T12:20:00.000-07:00

New enterprise features in iPhone OS 4

iPhone OS 4 introduces new features that make iPhone even better for business. Multitasking, enhanced security, new device management capabilities, and improved enterprise integration give you more power and flexibility to bring iPhone into your company.

Data Protection

Security enhancements in iPhone OS 4 protect email messages and attachments stored on iPhone 3GS by using the device passcode as an encryption key. New data protection APIs can be used for custom and commercial apps so that business-critical information is protected even if a device is compromised.

Wireless App Distribution

iPhone OS 4 enables enterprises to securely host and wirelessly distribute in-house apps to employees over Wi-Fi and 3G. Apps can be updated without requiring users to connect to their computers.

Improved Mail

iPhone OS 4 allows users to set up multiple Exchange ActiveSync accounts and now works with Exchange Server 2010. With the new unified inbox feature, users can see messages from all their email accounts conveniently displayed in a single inbox, or they can quickly switch between inboxes to see messages from any single account. If users receive an attachment that they want to save or edit, Mail now lets you open attachments with compatible apps from the App Store.

Mobile Device Management

Deploying and managing large iPhone fleets will be even easier with iPhone OS 4. New Mobile Device Management APIs can be integrated with third-party solutions to wirelessly configure and update settings, monitor compliance with corporate policies, and even wipe or lock managed iPhone devices.

SSL VPN Support

SSL VPN support in iPhone OS 4 gives users another way to securely access enterprise resources. These new protocols can even be leveraged to connect seamlessly to a corporate network via VPN on Demand. Forthcoming apps from Juniper and Cisco will support SSL VPN on iPhone.

iPhone OS 4 Compatibility

iPhone OS 4 will work with iPhone 3G, iPhone 3GS, and the second- and third-generation iPod touch this summer, and with iPad in the fall. Not all features are compatible with all devices. For example, multitasking is available only with iPhone 3GS and the third-generation iPod touch (32GB and 64GB models from late 2009).

iPhone OS 4 Preview

2010-04-08T12:18:00.000-07:00

Apple today introduced iPhone OS 4, a new version of its mobile multi-touch operating system for the iPhone, iPod Touch and iPad family. Available in a developer preview version today, iPhone OS 4 is due to ship in "Summer 2010" with multitasking for third-party apps, 100 new user features and 1,500 new developer programming interfaces (API). A version for the iPad isn't due until Fall.

100+ New User Features

With iPhone OS 4, iPhone owners will enjoy over 100 new features that make it easier to interact with apps, manage email, read books, and more. New features include the following:
Multitasking

Developers will have access to seven multitasking services, which will allow tasks to be performed in the background while preserving performance and battery life. So you’ll be able to make a Voice over IP call while playing a game or checking email, find a restaurant on Urbanspoon while listening to Pandora, and more.

Folders

Organize apps into folders with drag-and-drop simplicity. Get faster access to your favorites and browse and manage up to 2160 apps at once — many more than the current limit of 180 apps.

Even Better Mail

See messages from all your email accounts displayed together in a unified inbox, switch between inboxes more quickly, organize messages by threads, and even open attachments in third-party apps.

iBooks

The best way to browse, buy, and read books on a mobile device. Easily flip through the pages of a book you've downloaded from the iBookstore while listening to your music collection. Browse tens of thousands of books — many of them free — by title, author, or genre. You can even check out reviews and read sample pages before you buy.

iPhone OS 4 Compatibility

iPhone OS 4 will work with iPhone 3G, iPhone 3GS, and the second- and third-generation iPod touch this summer, and with iPad in the fall. Not all features are compatible with all devices. For example, multitasking is available only with iPhone 3GS and the third-generation iPod touch (32GB and 64GB models from late 2009).

Notes about Snow Leopard and 64-Bit Support

2009-08-17T09:08:00.000-07:00

Need help with your Mac, iPod or iPhone? Contact Victor Orly!
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It looks like not all users understand about 64-bit support in snow leopard.
So, here is how it works:

on all Macs, except xserve, system boots by default 32-bit kernel.
This kernel can run 64-bit apps justs fine on core 2/core i7 based cpuz.
64-bit kernel works only on macs with 64-bit efi, this is limitation set by Apple,
technicaly 64-bit kernel can be launched by 32-bit efi just fine.
also Apple disabled 64-bit kernel support for any macbooks, even with 64-bit efi.
64-bit Kernel can run both 32 and 64 bit apps.
On hackintosh only cpus with ssse3 can run 64-bit kernel/apps, its core2/corei7 based cpus.
if kernel is 64-bit, then it can load only 64-bit kexts.
if kernel is 32-bit, then it can load only 32-bit kexts.
Userspace program cant load plugins with other architecture, for example menumeters will work only when you booted legacy, so menubar created by 32-bit application.
Quicktime uses InterProcess Communications(IPC) to load 32-bit codecs in 64-bit player.
64-bit safari uses IPC to load 32-bit flash player plugin.

To try to boot x86_64 kernel on Macintosh, edit this file:

/Library/Preferences/SystemConfiguration/com.apple.Boot.plist

find there:

Review: Mophie Juice Pack for iPhone 3GS

2009-08-12T06:34:00.000-07:00

Need help with your Mac, iPod or iPhone? Contact Victor Orly!
(310) 891-6820 x101 or email vicblog@orly.com

The iPhone 3GS is awesome except for one thing: its battery life, or lack thereof.

My battery experience had been awful. Recently, I was on a flight from Chicago O’Hare to San Diego with my new 32GB iPhone 3GS in airplane mode. When I boarded the flight, my battery charge was 85 percent. During the flight, I shot two videos about two minutes long each. I composed 17 emails, some attaching the videos. I also listed to music and watched a movie I purchased from iTunes. By the time I landed, the battery went from 85 to 27 percent.

Jason O'Grady previously posted some suggestions for extending an iPhone’s battery life, including…

1. Minimize use of location services
2. Turn off push notifications
3. Fetch new data less frequently
4. Turn off push mail
5. Auto-check fewer email accounts
6. Minimize use of third-party applications
7. Turn off Wi-Fi
8. Turn off Bluetooth
9. Use Airplane Mode in low- or no-coverage areas
10. Adjust brightness
11. Turn off EQ
12. Turn off 3G

So, in order to keep our iPhones running longer we should revert to iPhone 1.0? It sounds like Apple wants me to use my iPhone 3GS as an iPod touch. Gee, thanks Steve. I upgraded from the original 8GB iPhone 2G to the new 32GB iPhone 3GS because I wanted a better phone. I don’t like to scale down or compromise on my toys so I began researching external battery packs.

Before I settled on the Mophie Juice Pack, I bought the KONNET PowerKZ from Amazon. It is designed to fully wrap around the iPhone. It adds a bit of bulk, but I liked the idea of a full enclosure. Sadly, this unit was terrible… pieces were falling apart (like the actuator to the iPhone’s upper power button), and whenever I would get a text message, the iPhone would make the “chirp” sound that it makes when you plug in external power. It was like the Konnet unit was going offline momentarily when the phone was receiving data.

I returned it a few days later and purchased the Mophie Juice Pack 3G from Amazon instead.

While the Mophie Juice Pack 3G doesn’t fully wrap around the phone, it is superbly constructed, and works perfectly. If is also fully iPhone qualified by Apple. I’m not sure if the Konnet PowerKZ was or not. If your iPhone is not fully charged, when you plug in the Mophie, it will recharge your phone to fully capacity, assuming the Mophie is fully charged itself. Best thing though, if your iPhone is already charged, it will draw power from the Mophie first before using the internal battery. I tested it out.

I woke up at 7 a.m. yesterday and put the fully charged iPhone in the fully charged Mophie Juice Pack 3G. During the day, I made heavy use of Twitter, Facebook, recorded some video, took pictures, plenty of emailing and Safari use. I played Flight Control, Monopoly and watched some movie trailers. I did not plug the phone into the car charger at all during the day. When I got home around 8 p.m. I heard the “chirp” once as the iPhone changed power source to the internal battery. 13 hours had gone by with heavy use and my internal battery only now began to drain.

Mophie also makes a slimmer model, called the Juice Pack Air, which fully wraps around the phone. I chose the Juice Pack model merely because I wanted the most battery life. The Juice Pack 3G has an 1800 mAh battery, vs. 1200 mAh in the Juice Pack Air.

The only thing I wish the Mophie had were a combination LED flash / flashlight… and with the flash that actually worked on demand when you use the iPhone’s camera, either from still photos or for video capture.

Well done, Mophie.

Apple introduces 2TB Time Capsule backup appliance

2009-07-30T07:28:00.000-07:00

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Apple doubled the capacity on its Time Capsule router with integrated hard drive Thursday, giving users a full 2 terabytes of storage in the top-of-the-line model.

The new model is available for $499 from Apple.

Rumors of a 2TB Time Capsule first broke this April, when a picture of a box with the expanded capacity first appeared at ClubMac. At $499, the 2TB model has replaced the price point of the 1TB model. The lower-end Time Capsule is now available for $299.

Earlier this year, the company introduced new AirPort Extremes and Time Capsules with dual-band support. The new models allow simultaneous 2.4 GHz and 5 GHz dual-band networking. With dual-band, base stations can simultaneously support iPhones and other 802.11b/g devices operating at 2.4 GHz, while also broadcasting 802.11n wide signals in the 5GHz band to maximize throughput for notebooks and devices such as Apple TV.

Time Capsule drives were also made accessible over the Internet for MobileMe subscribers. Additionally, the new Guest Network feature allows users to set up a secondary network for friends and visitors with Internet-only access without handing out a WiFi password.

Time Capsule pairs the existing AirPort Extreme with a hard drive to serve as a backup appliance for Leopard machines running Time Machine, in addition to acting as a simple file and print server. It is offered for both Mac and Windows users, although Windows PCs (or Macs not running Leopard) won't have Time Machine and therefore will access it only as a regular file and print server.

Apple kicks out MobileMe iDisk app for iPhone

2009-07-30T07:27:00.001-07:00

Need help with your Mac, iPod or iPhone? Contact Victor Orly!
(310) 891-6820 x101 or email vicblog@orly.com

It still can't multitask, but as of today, it's finally capable of accessing and sharing iDisk files. Apple has at long last let loose a long-awaited application for iPhone OS 3.0 that enables iPhone and iPod touch users with MobileMe accounts to access the inner sanctums of their own iDisk. The app lets you login, view files (up to 20MB or so, sayeth Apple) and share files by sending others a link via email to whatever you deem appropriate. There's also an option to password protect those files and limit the amount of days the download is active, though viewing files is limited to iPhone-supported file types such as iWork, Office, QuickTime, PDF, etc. If you're a paying MobileMe user, go on and give this one a download -- it's free, you know?

Replace your iPhone 3G battery for $6

2009-06-01T13:44:00.000-07:00

Need help with your Mac, iPod or iPhone? Contact Victor Orly!
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It's a sad fact of life: iPhone batteries wear out. Most users learn this about 18 months after they buy one, when the phone can barely last a day without running out of juice. Sadder still: With iPhones sealed up tighter than an astronaut's flight suit, there's no easy way to replace a worn-out battery.
But there is a way. In fact, if your iPhone is out of warranty anyway (and at 18 months it undoubtedly is, unless you extended it) and you're reasonably handy with small tools, you can swap in a fresh, longer-lasting new battery. Your cost: As little as $6.
Start with the battery itself. Meritline sells a iPhone 3G-compatible 1600mAh battery for $5.99 shipped. The standard 3G battery has a capacity of 1150mAh, so in theory the replacement should give you about 50 percent more runtime.
Now it's time for some surgery. The iPhone may look airtight, but a little careful prying with an X-Acto knife (or similar tool) will get the case open.
To see how, check the nicely illustrated iPhone 3G Repair Guide at Rapid Repair. Once you hit Step 10, just swap in the new battery and close everything up. That's really all there is to it.
Well, almost. I've got a few caveats, starting with that warranty thing again: Opening up your iPhone will void your warranty. So will installing a third-party battery. This isn't a big deal if the warranty's already expired, but if it hasn't, take your iPhone to Apple. I understand they're good about dealing with battery issues.
The real caveat is that unless you're comfortable with tiny tools and electronics, you may want to hire a professional for this. It just so happens that Rapid Repair can do the job.
In fact, they have a pretty nice deal: $39.99 buys you a "lifetime battery," meaning Rapid Repair will replace it for you every 12 months. You'll also have to pay a one-time installation fee of $29.99 and cover shipping costs. Still, it's way cheaper than a new iPhone--and a bum battery is a chief reason people buy replacements.
Given that my 3G hasn't had its first birthday yet (it's a mere seven months old), I've yet to attempt a battery replacement myself. But when the time comes, I'll almost certainly rise to the challenge.
I've replaced iPod and Zune batteries before, and both times were a piece of cake. I've got to assume this isn't much tougher. If you've tried this option, let me know how it went!

New Apple Patent Points at Next-Gen iPhone Video Chat Again

2009-04-16T08:19:00.000-07:00

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A new Apple patent on a motion-aware iPhone user interface points again at the possibility of a front-facing video camera for video chat in next generation iPhones. One that won't require the 3G videoconferencing kit.

The new patent describes a morphing interface that will adapt to the motion of the user. For example, if you are in a shaky bus, the elements on a list will get bigger so you can target them better with your fingers. In the patent, the drawings depict a front-facing video camera that—if implemented—will enable the possibility of having face-to-face real-time communications between two iPhone users or—hopefully—one iPhone user and a desktop iChat user. And yes, with "face-to-face real-time communications" we really mean video sex.

More Math, New vs. Old

2009-03-10T14:45:00.000-07:00

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More math on the new systems....

Exclude the differences in hard drives (retail difference less than $50) and RAM (retail difference, less than $200.00)....

Old model prices:
8- core 2.8 GHz / 2 GB RAM/ 320 GB HD / ATI 2600XT Bang: 18,245 Bucks: $2,799.00 Bang / Bucks = 6.518 per $
8- core 3.2 GHz / 2 GB RAM/ 320 GB HD / ATI 2600XT Bang: 20.851 Bucks: $3,999.00 Bang / Bucks = 5.214 per $

New model prices:
8- core 2.26 GHz / 6 GB RAM/ 640 GB HD / 512 MB Nvidia GeForce GT 120 Bang: 18.088 Bucks: $3,299.00 Bang / Bucks = 5.483 per $
8- core 2.66 GHz / 6 GB RAM/ 320 GB HD / 512 MB Nvidia GeForce GT 120 Bang: 23.281 Bucks: $4,699.00 Bang / Bucks = 4.954 per $
8- core 2.93 GHz / 6 GB RAM/ 640 GB HD / 512 MB Nvidia GeForce GT 120 Bang: 25,644 Bucks: $5,899.00 Bang / Bucks = 4.347 per $

So basically the new models are a wallet ass kicking. Old models better bang for buck. The new low end 2.26 GHz system is just a little better in value than the old high end.

For the new high end bang / buck to be equivalent to the old high end (ignoring differences in hard drive, RAM and video card), it would have to be priced at $4,918.10 ((4.347 / 5.214) * $5,899) ... New 2.93 is 19.44% too expensive.

Rats.

Doing some math with the new "Nehalem" powered Mac Pro's

2009-03-10T13:34:00.000-07:00

Need help with your Mac, iPod or iPhone? Contact Victor Orly!
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OK so a buddy of mine at a local Los Angeles advertising agency sent me a link with benchmarks of the new "Nehalem" powered Mac Pro towers. People are scratching their heads about the higher priced & slower clocked Mac Pro's.

MacRumors.com Benchmarks

This is very reminiscent of the old "Megahertz Myth" days.

So Vic & his aerospace engineering degree did some math and is playing Devil's Advocate.

The previous generation "low end" 2.8 GHz 8 core got a score of 18,245 on high end render work, and the current "low end" 2.26 GHz got a score of 18,088 on multi-render operations.

Old 2.8 GHz 8-core: 18,245.
New 2.26 GHz 8-core: 18,088

18,245 / 18,088 = 1.008679787705, so the old low end was less than 1% faster. So if they made the new one 2.28 GHz, it would be faster than it, ho hum.

Yeah the new 2.93 smokes the old one (it would have been nice if they had benchmarks for the old 3.0 GHz and 3.2 GHz 8-core systems, but I did more math to address that below).

My only concern is the public perception that the old ones are slower, but I think pro users can see the pure benchmarks. Mom & Dad buying iMacs would scratch their heads if they released a slower clock speed machine for a higher price.

What I'm going to look for are the prices of the just discontinued systems, as the new ones cost more ... would like to compare bang-for-the-buck old vs. new.

And while these new ones are clocked lower, it just means that the new Nehalem processors are faster at a lower clock speed, and that'll give them more room to speed up for the .... ahem ... next generation.

If the old 3.0 and 3.2 GHz 8-cores increased speed linearly over the old 2.8, their scores would have been:

3.0 GHz 8-Core: 19,548
3.2 GHz 8-Core: 20,851

Thank makes the new 2.93 GHz 8-core 1.2298x as fast as the old 3.2 GHz 8-core. (25644 / 20851 = 1.229869071028), so a 23% improvement.

Scaling the new Nehalem to 3.2 GHz would give it a score of 28007, so...

28007 (Nehalem scaled to 3.2 GHz) / 20851 (Old 3.2 GHz 8-core) = 1.343 - so, at the same clock speed, the Nehalem is 34.3% faster than the previous generation.

So who has the previous generation price list for me?

Vic

The 17-Inch MacBook Pro (Unibody) Gets Lovingly Gutted

2009-02-17T13:37:00.000-08:00

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Check out this take-apart of the new 17" MacBook Pro.

2009-01-06T14:25:00.000-08:00

Apple launches unibody 17-inch MacBook Pro

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Apple at Macworld introduced a new version of the 17-inch MacBook Pro. The new model uses the same unibody aluminum construction of the 15-inch version and is just 0.98 inches thick -- enough to make it the thinnest 17-inch notebook ever, the company boasts. It now revolves around a 17-inch, LED-backlit 1920x1200 standard display that is much more accurate than in the previous generation: it claims a 60 percent larger color gamut, a clearer 700:1 contrast ratio and wider 140-degree horizontal and 120-degree vertical viewing angles.
The extra space is also used to ramp up performance and gives the system up to a 2.93GHz Core 2 Duo as well as room for up to 8GB of DDR3 memory. Battery life has also been dramatically improved, Apple claims: the stock model now lasts for up to eight hours of wireless use on a charge and has a lifecycle of up to 1,000 charges, making it more environmentally friendly than past notebook batteries. The feat is accomplished through a new intelligent system that adjusts the current to each battery cell on the fly to maximize the charge.

Expansion ports include a single FireWire 800 port, three USB ports, Ethernet, ExpressCard/34 and a Mini DisplayPort connector.

A single stock configuration at $2,799 is available and comes with a 2.66GHz Core 2 Duo, 4GB of memory, 320GB of hard drive space and a 512MB GeForce 9600M GT for video. Users can custom-order the system to swap the hard disk for a new 256GB solid-state drive and to pick a new, $50 anti-glare display option for professionals who need to stress absolute accuracy. The system should be available today from the online Apple Store.

Strong Mac sales lead Apple earnings growth

2008-04-25T07:44:00.000-07:00

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SAN FRANCISCO (MarketWatch) -- Apple Inc. shares bounced back from a weak start Thursday as investors got behind the company following its second-quarter report in which strong sales of Macintosh PCs helped drive Apple's earnings up 36% from a year ago.

Apple rose $6.05 a share or 3.7%, to close at $168.94 after the company reported earnings of $1.05 billion, or $1.16 a share, on $7.51 billion in revenue for the quarter ended March 31.

During the same period a year ago, Apple earned $770 million, or 87 cents a share, on sales of $5.26 billion.

The results topped Apple's forecast for a profit of 94 cents a share and $6.8 billion in revenue. Analysts surveyed by FactSet
Research had estimated Apple would earn $1.05 a share on sales of $7 billion.

The highlight of the quarter was 2.29 million Macintosh computers sold, a 51% increase over the past year's second quarter. Barry Jaruzelski, a managing partner with Booz, Allen, Hamilton, said the results show that the Mac is now the driving the Apple machine.

"The Mac is on a tear," Jaruzelski said. "The halo effect of the iPod has resulted in a broader product portfolio, and now the Mac can pull the boat along for a while."

While the Mac has picked up steam, iPod sales showed some signs of reaching the plateau that had long been anticipated. Apple said it sold 10.6 million iPods during the quarter, just a 1% rise from the same period a year ago.
Gross margins as a percentage of revenue were 32.9%, down from 35.1% a year ago.

"The revenue and unit (sales) were very strong," said Shaw Wu, of American Technology Research. "However, the margins were lighter than expected." Wu cut his rating on Apple's stock to hold from buy on Tuesday. Complete technology coverage.
Apple also said it sold 1.7 million iPhones during the quarter. Chief Operating Officer Tim Cook said, "We're confident in hitting the 10 million (sales target) for the year."

In recent weeks, questions were raised about iPhone shortages at Apple retail stores, with speculation rising that the company was working through its inventories in order to prepare for the release of a third-generation, or 3G iPhone.
However, Cook said he believed the main reason for the lower stock of iPhones was because, "there are more phones being bought there with the intention of unlocking (the phone), which remains a significant number."
Guidance.

The upbeat earnings report had been tempered somewhat by one of Apple's typically conservative third-quarter outlooks, which came in shy of Wall Street analysts' estimates.

For its fiscal third-quarter, Apple expects to earn $1 a share on revenue of $7.2 billion. Analysts had previously forecast Apple would earn $1.09 a share on $7.23 billion in sales.

But Apple has a history of lowering quarterly estimates and then turning in results that are higher than expected.
BMO Capital Markets analyst Keith Bachman said in a research note that for the past three years, Apple has given a fiscal third-quarter outlook for earnings that would be below its second-quarter results, and then exceeded both numbers.

For example, last year, Apple reported second-quarter earnings of 87 cents a share, then forecast a third quarter profit of 66 cents a share. Apple ended up earning 92 cents a share for the quarter.

Bachman holds an outperform rating on Apple's stock. He also raised his current fiscal year earnings estimate for Apple to $5.13 a share from $5.10 a share.

Prior to the earnings call, Apple said it had acquired P.A. Semi, a privately held chipmaker based in Santa Clara, Calif. which makes power-efficient chips that are mostly used in networking and telecom equipment.
Apple didn't disclose terms of the deal, but reports said Apple paid $278 million.

3G iPhone Presents Stealth Opportunities

2008-04-25T07:41:00.001-07:00

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One of the first events to follow the debut of the Apple (AAPL) 3G iPhone, whenever that happens, will be the ritual ripping apart of the device by various analysts to figure out who is making the guts of the thing. Since no one had a 3G iPhone yet - heck, Apple has not even officially said there will be one - it would be a challenge to do a tear down just yet. But Craig Berger, of Friedman, Billings Ramsey, today took up the challenge.

Berger said some digging with supply chain sources finds that most of the component suppliers will be comparable those in the existing EDGE version of the phone. Here's a rundown on what he thinks will be found inside:

Broadcom (BRCM), he says, keeps the touch screen controller socket in the 3G iPhone and a potential iPod Touch refresh design. He also thinks the company could have a Bluetooth/WiFi combo chip in the next iPod Touch.

Marvell (MRVL), Berger says, likely keeps the 802.11 WiFi socket in the iPhone, but may have lost the WiFi socket in the Touch to the Broadcom combo chip mentioned above.

Infineon (IFX) and Samsung "remain overall device winners," he says. Berger says Infineon may be providing the 3G baseband chip, the RF transceiver, a power management chip. (The company supplies the EDGE baseband chip in the current iPhone.) Samsung is likely to provide the application processor, as it does in the current phone.

NXP and Texas Instruments (TXN) "also have peripheral smaller sockets in the 3G iPhone," he writes. ))
My take on all this:

First, this is all speculation, but isn't that what we do? We won't have a real life tear down until either a beta or the real deal's released. Based on what's in the current phone and the fact that AAPL will want to maximize manufacturing efficiency, the number of significant changes to the 3G iPhone will likely be kept to a minimum, though I think the 3G version may yet hold a surprise or two. Note the BRCM and MRVL commentary.

IFX: this stock is currently dirt cheap and, as speculated above, could be a big winner from a 3G iPhone. However, IFX has been weighed down by various items, not the least of which is continuing writedowns of its QI ownership, which got even uglier yesterday. However, even while IFX's book value is declining due to these writedowns, the stock is still trading below book and IFX just reaffirmed FY'08 EBIT. Given a revenue growth catalyst the shares may find a foothold after declining to multi-year lows recently and digesting the latest writedown from QI. The worst case is that IFX may be a value trap, but downside (after the latest writedown), should be limited. On any more weakness the risk reward profile looks pretty compelling here.

InterDigital (IDCC): While IDCC has been embroiled in patent disputes with Nokia (NOK), it doesn't seem to have these issues with AAPL, who's paying them for the current iPhone and AAPL signed a seven-year deal with IDCC related to the current and future versions of the iPhone. Based on IDCC's much stronger 3G portfolio, it's probably well positioned to generate even higher royalty fees from the 3G iPhone. As I mentioned previously, this name could be one of the best, if not the best, tertiary plays on the coming 3G iPhone. Note that IFX's 3G chips carry licenses from IDCC.

Logitech (LOGI): This company just reported overnight with another very solid quarter and cited various products that benefit from the AAPL food chain. Stock is cheap with solid growth, lots of cash and the company mentioned it's not seeing negative experience from the reported slowdown. In fact, it reported solid growth in its U.S. markets. Bottom line, if the 3G iPhone is the huge hit I think it will be then LOGI that will get some solid downstream sales.

BRCM: As mentioned above, it makes the chip that is key to making all that cool touchscreen technology happen. If BRCM wins even more slots that certainly doesn't hurt. One slot the analyst doesn't mention is for GPS. I would be surprised if a 3G iPhone doesn't include GPS and I think BRCM has better than a 2/3 shot at winning this as well.

Moreover, as I've speculated before, I think it's just a matter of time before we see AAPL incorporate its touchscreen technology into its Mac lineup, most likely starting with laptops. This would be a leap in the evolution of GUI (graphical user interface) related to computing, and after years of the mouse, we are due. This would be simply huge for AAPL and BRCM.

MRVL doesn't generate a lot of revenue from the iPhone. However, I thought that the iPhone might initially carry the core application processor from MRVL (based on Xscale purchased from Intel (INTC) ), instead of Samsung. As it turns out, I wasn't alone with this assessment.

Anyway, MRVL supplies this for Research in Motion (RIMM) and I'm still holding out hope that the die is not cast for Samsung. At this point it doesn't look like there's any expectation for MRVL to win this business, so if it did, MRVL could see a significant move higher.

IBM launches internal pilot program to test migration to Macs

2008-04-16T10:26:00.000-07:00

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Long-time Microsoft Windows supporter IBM has recently initiated an internal pilot program to study the possibility of moving a significant number of its employees to Apple's Mac platform, leaked company documents show.

The documents, obtained by Roughly Drafted, underscore the growing interest in Macs among enterprise customers and reveal IBM to among the high-tech firms actively working to reduce their dependence upon the Windows operating system.

The first phase of the pilot program is said to have run from October 2007 through January 2008, in which 24 MacBook Pros were distributed to researchers at different sites within the company's research division.

In the documents obtained by Roughly Drafted, the former PC-maker outlined a series of reasons for evaluating Apple notebooks as a replacement for the Windows-based ThinkPads currently used inside the company.

Specifically, it said Macs are less prone to security issues, are widely used in the academic world with which IBM Research has close ties, and that many new company hires have said they're more comfortable with Macs and would like to use them as opposed to their ThinkPads.

During the initial pilot, participants were allowed to keep their ThinkPads, but were asked to use them only in the event that they needed to use software that was not yet available on the Mac. After the four month test period, the 14 research scientists, 8 software engineers, a director, and a VP staff assistant participating in the pilot program were asked to provide feedback.

Of the 22 of 24 who responded, Roughly Drafted reported that 18 said that the Mac offered a "better or best experience" compared to their existing computer, one rated it "equal or good," and three said the Mac offered a "worse experience." Seven reported having no or marginal prior knowledge of using Macs, while 15 said they had moderate or expert knowledge of the platform.

While all of the participants reported that it was easy to install IBM’s internal software on the Macs, several noted weakness or drawbacks associated with applications that were not yet suited for the Apple platform, or faced support issues. Among these were Microsoft's Visio diagraming and NetMeeting software, and several of IBM's own applications, such as its DB2 database and Websphere application server.

However, when asked if they would rather keep their MacBook Pro or return to using their familiar ThinkPad, only three chose the ThinkPad; the rest decided to keep the Mac notebook and obtain VMWare Fusion licenses to run Windows when necessary.

"I commend IBM on taking this bold step in providing an alternative to Windows," one employee said following the initial evaluation period. "It will definitely allow us to think different."

Said another: "I have been a true PC stalwart for 2+ decades, but after trying Vista, I’m ready for a change."

Following the success of the initial pilot, IBM reportedly plans to proceed with a second phase of the program that will see 50 employees equipped with Apple notebooks during the first half of 2008. Pending feedback, the company will then add an additional 50 to 100 users in the second half of the year.

According to Roughly Drafted, IBM's internal "Mac@IBM" website references an official group for Mac users within the company's walls comprised of over 930 members in 26 countries. It's described as "one of the largest and fastest growing communities within IBM."

Windows is 'collapsing,' Gartner analysts warn

2008-04-11T07:47:00.000-07:00

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Windows is 'collapsing,' Gartner analysts warn
The researchers damn Windows in current form, urge radical changes
Gregg Keizer 11/04/2008 07:20:42

Calling the situation "untenable" and describing Windows as "collapsing," a pair of Gartner analysts this week said Microsoft must make radical changes to the operating system or risk becoming a has-been.

In a presentation at a Gartner-sponsored conference in Las Vegas, analysts Michael Silver and Neil MacDonald said Microsoft has not responded to the market, is overburdened by nearly two decades of legacy code and decisions and faces serious competition on a whole host of fronts that will make Windows moot unless the Redmond, Washington developer acts.

"For Microsoft, its ecosystem and its customers, the situation is untenable," said Silver and MacDonald in their prepared presentation, titled "Windows Is Collapsing: How What Comes Next Will Improve."

Among Microsoft's problems, the pair said, is Windows' rapidly-expanding code base, which makes it virtually impossible to quickly craft a new version with meaningful changes. That was proved by Vista, they said, when Microsoft -- frustrated by lack of progress during the five-year development effort on the new OS -- hit the "reset" button and dropped back to the more stable code of Windows Server 2003 as the foundation of Vista.

"This is a large part of the reason [why] Windows Vista delivered primarily incremental improvements," they said. In turn, that became one of the reasons why businesses pushed back Vista deployment plans. "Most users do not understand the benefits of Windows Vista or do not see Vista as being better enough than Windows XP to make incurring the cost and pain of migration worthwhile."

Other analysts, including those at rival Forrester Research, have pointed out the slow move toward Vista. Last month, Forrester said that by the end of 2007 only 6.3 percent of the 50,000 enterprise computer users it surveyed were working with Vista. What gains Vista made during its first year, added Forrester, appeared to be at the expense of Windows 2000; Windows XP's share hardly budged.

The monolithic nature of Windows -- although Microsoft talks about Vista's modularity, Silver and MacDonald said it doesn't go nearly far enough -- not only makes it tough to deliver a worthwhile upgrade, but threatens Microsoft in the mid- and long-term.

Users want a smaller Windows that can run on low-priced -- and low-powered -- hardware, and increasingly, users work with "OS-agnostic applications," the two analysts said in their presentation. It takes too long for Microsoft to build the next version, the company's being beaten by others in the innovation arena and in the future -- perhaps as soon as the next three years -- it's going to have trouble competing with Web applications and small, specialized devices.

"Apple introduced its iPhone running OS X, but Microsoft requires a different product on handhelds because Windows Vista is too large, which makes application development, support and the user experience all more difficult," said Silver and MacDonald.

"Windows as we know it must be replaced," they said in their presentation.

Their advice to Microsoft took several forms, but one road they urged the software giant to take was virtualization. "We envision a very modular and virtualized world," said the researchers, who spelled out a future where virtualization -- specifically a hypervisor -- is standard on client as well as server versions of Windows.

"An OS, in this case Windows, will ride atop the hypervisor, but it will be much thinner, smaller and modular than it is today. Even the Win32 API set should be a module that can be deployed to maintain support for traditional Windows applications on some devices, but other[s] may not have that module installed."

Backward compatibility with older, so-called "legacy" applications, should also be supported via virtualization. "Backward compatibility is a losing proposition for Microsoft; while it keeps people locked into Windows, it also often keeps them from upgrading," said the analysts. "[But] using built-in virtualization, compatibility modules could be layered atop Win32, or not, as needed."

Silver and MacDonald also called on Microsoft to make it easier to move to newer versions of Windows, re-think how the company licenses Windows and come up with a truly modular operating system that can grow or shrink as needed.

Microsoft has taken some new steps with Windows, although they don't necessarily match what the Gartner analysts recommended. For instance, the company recently granted Windows XP Home a reprieve from its June 30 OEM cut-off, saying it would let computer makers install the older, smaller operating system on ultra-cheap laptops through the middle of 2010.

It will also add a hypervisor to Windows -- albeit the server version -- in August, and there are signs that it will launch Windows 7, the follow-on to Vista, late next year rather than early 2010.

Apple's OS Edge Is a Threat to Microsoft

2008-04-11T07:45:00.000-07:00

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A recent upgrade to the Mac operating system moves Apple closer to challenging Microsoft for overall computing dominance, even in the corporate market

by Gary Morgenthaler

The 20-year death grip that Microsoft has held on the core of computing is finally weakening—pried loose with just two fingers. With one finger you press "Control" and with the other you press "right arrow." Instantly you switch from a Macintosh operating system (OS) to a Microsoft Windows OS. Then, with another two-finger press, you switch back again. So as you edit family pictures, you might use Mac's iPhoto. And when you want to access your corporate e-mail, you can switch back instantly to Microsoft Exchange.

This easy toggling on an Apple computer, enabled by a feature called Spaces, was but an interesting side note to last fall's upgrade of the Mac OS. But coupled with other recent developments, the stars are aligning in a very intriguing pattern. Apple's (AAPL) recent release of a tool kit for programmers to write applications for the iPhone will be followed by the June launch of iPhone 2.0, a software upgrade geared toward business users.

Taken together, these seemingly unrelated moves are taking the outline of a full-fledged strategy. Windows users, in the very near future, will be free to switch to Apple computers and mobile devices, drawn by a widening array of Mac software, without suffering the pain of giving up critical Windows-based applications right away. The easy virtualization of two radically different operating systems on a single desktop paves a classic migration path. Business users will be tempted. Apple is positioning itself to challenge Microsoft for overall computing dominance—even in the corporate realm.

KERNEL OF COMPUTING MIGHT
Such an idea rarely finds expression in public. Apple today is a "consumer-products company." Each new Apple product unveiled—from iPod to iPhone—comes with the excitement and glamour of Steve Jobs' "reality distortion field." Yet if you look at the larger picture, broader battle lines are forming. It's as if Jobs were a general from the 19th century, quietly massing troops out of view and under cover of trees. Mere "features" like Spaces look increasingly "strategic." On present course, an Apple assault on Microsoft's (MSFT) seemingly impregnable enterprise monopoly now appears quite possible by 2010.

It all started with Mac OS X, the multi-core, multi-processor platform officially released in 2001. Based on "Mach," a university UNIX research prototype, Mac OS X represented a clean break with the computer industry's uniprocessor past. The modular new OS allowed Apple to condense its core task management function into a tiny computing kernel.

That kernel has proved easily adaptable across the entire Apple product line, from highly complex servers all the way down to the relatively simple iPod Touch. Such modularity allows Apple to add whatever functions are necessary for each product environment—all while maintaining cross-product compatibility.

By contrast, Microsoft has held on to an OS tethered to the 1980s, piling additions upon additions with each upgrade to Windows. With last year's arrival of Vista, Windows has swollen to 1 billion bytes (a gigabyte) or more of software code. The "Mach" kernel of the Mac OS X, however, requires less than 1 million bytes (a megabyte) of data in its smallest configuration, expanding modestly with the sophistication of the application.

This bloating has saddled Vista users with increased costs and poor performance on average computers. Bloating has also led Microsoft to fragment its OS product line: one OS for the server, desktop, and laptop; one for cell phones and Zune music players; and a separate OS for its Xbox gaming console. Finally, through sheer complexity, bloating makes every subsequent "enhancement" of Windows buggier than the last. Thus, the current Vista product fiasco (BusinessWeek.com, 1/23/08).

TOWARD AN APPLE-FLAVORED OFFICE
The contrast between Microsoft's and Apple's product development strategies couldn't be starker. Where Microsoft is increasingly hamstrung by OS rigidities, Apple moves flexibly and swiftly. While Microsoft struggles to bring a kernel-based "Windows 7" to market in 2010, Steve Jobs has declared Mac OS X the right platform for the next decade of new products. Engineering improvements in one Apple product quickly find use at low cost in another. While Apple's "multi-touch" screen innovation made its debut with the iPhone, it appeared on the MacBook within 60 days. With this sort of flexibility, Apple is ever-free to target existing markets or invent whole new ones.

Given these advantages, how might an Apple assault on the corporate market play out?

• Despite Apple's relative scarcity on corporate desktops, Mac laptops are already well accepted within the enterprise, with a market share of more than 20% and growing. For business travelers, the new MacBook Air, some three pounds lighter than comparable Windows-based laptops, already offers one huge advantage. And now, with the ability to jump back and forth between Mac and Windows applications, more corporate users are bound to embrace Mac laptops.

• While Mac desktops offer a growing number of superior features over Windows desktops, it's still not enough to persuade corporate IT departments to make a switch. So for now, Apple will merely strive to hold the line on its current share of the business desktop market and apply greater marketing pressure elsewhere.

• Apple's recently introduced Leopard servers compete in a market of unhappy Vista server buyers where Microsoft's market share is only 40%. Leopard has a decent chance to expand from its small beachhead.

• Surprisingly, it's the 4.8-ounce iPhone that will sweep Apple decisively back into the enterprise. Even without any enterprise applications, the iPhone has seduced business users with the prospect of easy listening (iTunes), easy surfing (Safari), and easy compatability with a Mac computer. And with the impending business push, the device will soon provide corporate e-mail access and perform serious computing tasks such as setting calendars, checking inventory, figuring prices, and taking orders on the spot.

MORE MOBILE, MORE APPLE
As corporations become increasingly mobile, the pressure will build to make them Apple-centric from top to bottom. Rising sales of Apple laptops and iPhones will make the Mac OS only that much more mainstream and acceptable to corporate IT departments. By 2010, the number of iPhones in use could approach 100 million. It's possible that the iPhone's share of the U.S. smartphone market (28% in the fourth quarter) will soon approach the 70% share iPod now holds in the MP3 market.

The final piece to this puzzle would be the rebirth of the Apple applications development ecosystem. The new Software Development Kit (SDK) for the iPhone not only allows independent developers to create new applications for that device but also brings them back to the Macintosh platform. That means any program written for the iPhone can be easily adapted into a Mac computer version as well. The response has been huge: More than 100,000 developers downloaded the SDK in the first week of its availability. And iPhone's popularity for mobile business applications can only grow. (Put Vista on a cell phone? I don't think so.)

So, the battle ahead seems clear: It's Apple's seamlessly integrated software strategy, minimally sized and maximally efficient, competing against Microsoft's strategy of multiple incompatible, bloated, and fragmented operating systems. It's Apple's growing customer acceptance vs. Microsoft's rising customer pain. By failing to modernize its operating system in a timely way, Microsoft has left its flank wide open for an all-out assault from a once-vanquished rival.

Penryn powers MacBook Pro gains

2008-03-03T19:09:00.000-08:00

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New generation of Core 2 Duo chips bolsters performance in Apple’s latest laptops

Just as the hubbub over the MacBook Air has begun to quiet down, Apple has turned the spotlight on the rest of its laptop lineup. Last week the company introduced new MacBook and MacBook Pro models, replacing the Core 2 Duo processors with a new generation of faster chips and increasing the hard drive capacity.

We’ve put the new MacBook Pros through their paces and found that the changes add up to noticeable performance gains over the last-generation of Apple’s high-end laptop. More significant, the revamped MacBook Pro lineup is decidedly faster than the Core Duo-powered models that debuted two years ago.

The new MacBook Pros come with either a 2.4GHz Core 2 Duo processor (in the 15-inch model) or 2.5GHz Core 2 Duo chip (in the 15- and 17-inch configurations. The processors are part of Intel’s next-generation Core 2 Duo chip, code-named Penryn. Unveiled by Intel in January, Penryn chips use a 45-nanometer microprocessor architecture, which improves energy efficiency. The processors can also pack on up to 6MB of shared L2 cache.

Indeed, that’s exactly the amount of L2 cache you’ll find in the new 2.5GHz MacBook Pros—a 50-percent increase over the 4MB found in the previous generation. However, the new 2.4GHz MacBook Pro comes equipped with 3MB—1MB less L2 cache than those models.

The new MacBook Pros still use the same Nvidia GeForce 8600M GT graphics, but now come configured with twice the video RAM, with the new 2.5GHz models outfitted with 512MB and the 2.4GHz shipping with 256MB. All of the MacBook Pros ship with 2GB of DDR2 memory (upgradeable to 4GB). All configuration also get roomier hard drives, with 250GB drives replacing the 160GB hard drives in the previous 17-inch and higher-end 15-inch models, and a 200GB drive taking the place of the 120GB drive found in the last entry-level MacBook Pro.

So how do these internal improvements affect performance? Our Speedmark 5 benchmark suite shows some notable gains over the last generation of MacBook Pros. Aside from screen size, the two 2.5GHz MacBook Pros sport identical internal specifications. Yet, the 15-inch performed a bit faster overall than the 17-inch model, though not by much and not all the time.

Speedmark 5 scores are relative to those of a 1.5GHz Core Solo Mac mini, which is assigned a score of 100. Adobe Photoshop, Cinema 4D XL, iMovie, iTunes, and Finder scores are in minutes:seconds. All systems were running Mac OS X 10.5.2 with 2GB of RAM. The Photoshop Suite test is a set of 14 scripted tasks using a 50MB file. Photoshop’s memory was set to 70 percent and History was set to Minimum. We recorded how long it took to render a scene in Cinema 4D XL. We used Compressor to encode a 6minute:26second DV file using the DVD: Fastest Encode 120 minutes - 4:3 setting. In iMovie, we applied the Aged Film effect from the Video FX menu to a one-minute movie. We converted 45 minutes of AAC audio files to MP3 using iTunes’ High Quality setting. We used Unreal Tournament 2004’s Antalus Botmatch average-frames-per-second score; we tested at a resolution of 1,024 by 768 pixels at the Maximum setting with both audio and graphics enabled.. We created a Zip archive in the Finder from a 2GB folder. For the Professional Application Multitasking suite, we recorded how long it took Photoshop to run our standard test suite while a longer Cinema4D task and our Compressor encode test ran in the background.—MACWORLD LAB TESTING BY JAMES GALBRAITH, JERRY JUNG, AND BRIAN CHEN

The new entry-level 2.4Ghz model bested the last entry-level system—a 2.2GHz MacBook Pro—by 10 percent in our Speedmark tests. In certain tests, like Photoshop, the improvement was even more dramatic, with the new 2.4GHz model finishing our Photoshop suite 23 percent faster than the older 2.2GHz system.

Even with less L2 cache, the new low-end MacBook Pro was able to compete head-to-head with last falls’s more expensive build-to-order MacBook Pro, posting a Speedmark score just one point less than the older system powered by as 2.6GHz Core 2 Duo chip.

The new 15-inch 2.5GHz MacBook Pro was quite a bit faster across the board than that build-to-order 2.6GHz system—more than 8 percent faster, in fact, in Speedmark, and 23 percent faster in Photoshop. Doubling the video memory also helped the new 2.5GHz MacBook Pro best the older build-to-order machine in our Unreal Tournament test by a whopping 34 percent.

While it’s certainly interesting to compare new models to the most recent releases to gauge the progression of Apple’s offerings, most people who bought a new MacBook Pro just last year are probably not looking to upgrade. Rather, it’s owners of even older laptops who have a stake in seeing just how much performance has improved with this latest release.

To provide a point of comparison, we also ran Speedmark tests on a 2GHz MacBook Pro Core Duo, a two-year-old machine that was among the first to ship with an Intel-built processor. The new 15-inch, 2.5GHz MacBook Pro scored around a 50-percent improvement over that older laptop in both Speedmark 5 and our Compressor tests. We also found the newer model to be 36 percent faster than the 2GHz MacBook Pro in both our Photoshop suite and Cinema 4D tests.

Users still holding on to their PowerPC-based PowerBooks have even more impetus to upgrade. Even the low-end 2.4GHz MacBook Pro had a Speedmark score twice as fast as the PowerBook G4. In other tests the 2.4GHz MacBook Pro finished tests in about a third of the time.

We’ll have a full review of the MacBook Pro shortly. Macworld Lab will now turn its attention to testing the new MacBooks that Apple released last week.

Apple Releases Aperture 2

2008-02-12T10:48:00.000-08:00

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Major Upgrade Features Improved Interface, Faster Browsing & Enhanced Image Processing

CUPERTINO, California—February 12, 2008—Apple® today introduced Aperture™ 2, the next major release of its groundbreaking photo editing and management software with over 100 new features that make it faster, easier to use and more powerful. With a streamlined user interface and entirely new image processing engine, Aperture 2 also introduces new imaging tools for highlight recovery, color vibrancy, local contrast definition, soft-edged retouching, vignetting and RAW fine-tuning, and lets users directly post their portfolios on the .Mac Web Gallery* for viewing on the web, iPhone™, iPod® touch and Apple TV®. At a new low price of $199, anyone can easily organize, edit and publish photos like a pro.

“Many of the most respected photographers on assignment all over the world trust Aperture to organize, edit and deliver their images,” said Rob Schoeben, Apple’s vice president of Applications Product Marketing. “With its simpler interface and lower price, anyone can take full advantage of Aperture’s power.”

“At the end of the day, it’s all about the quality of the image,” said Sports Illustrated contributing photographer David Bergman. “Even before I begin making adjustments, Aperture’s new RAW processing gives me better images with more visible detail and better color rendering than any other program I’ve tested.”

“I used to have so much stress about post-production on a shoot, having to juggle multiple applications to make sure they all worked,” said Bob Davis, PDN Top Knots Wedding Photographer 2007. “With Aperture that’s no longer a factor. I can do everything all in one application.”

Featuring a new, easier user interface designed to be more intuitive and accessible, Aperture 2 now lets users navigate between Viewer and Browser modes with a single key command. Screen real estate is maximized for images with an all-in-one heads up display that allows users to toggle between library, metadata and adjustment controls in a single tabbed inspector. The All Projects view, modeled after iPhoto’s Events view, provides a poster photo for every project and the ability to quickly skim through the photos inside, and the integrated iPhoto® Browser offers direct access to all the events and images in the iPhoto library.

Performance has been enhanced in Aperture 2 so it’s faster to import, browse and search large volumes of images. Embedded previews let photographers caption, keyword and rate images as they are being imported, and with the ability to export images in the background, photographers can continue working while images are processed to JPEG, TIFF, PNG and PSD file formats. Quick Preview allows users to browse RAW images in rapid succession without having to wait for files to load, and the Aperture library database has been re-architected to provide fast project switching and near instantaneous search results, even when working with extremely large libraries of 500,000 images or more.

Aperture 2 delivers powerful new imaging tools for getting the most out of each photograph. Apple’s next-generation RAW image processing is at the core of Aperture 2 offering uncompromising image quality and precision controls that let users fine-tune the image profile for each of their cameras. New tools for improving and enhancing images include Recovery for pulling back “blown” highlights, Vibrancy for selectively boosting saturation without adversely affecting skin tones, Definition, which offers local contrast for adding clarity to images, Vignette & Devignette filters for providing professional visual effects and a true soft-edged Repair and Retouch brush for quickly and easily removing blemishes, cleaning up sensor dust and cloning away problem areas.

Aperture 2 works seamlessly with Mac OS® X, iLife®, iWork™, .Mac and Apple print products, so any image in the Aperture library can be accessed directly from within other applications, such as iMovie®, Keynote® and Pages®, and even from within Leopard™ Mail. Now with .Mac Web Gallery support, Aperture users can publish their photos once to view them on the web, iPhone, iPod touch and Apple TV. Books in Aperture 2 feature new theme designs, layout tools, customized dust jackets (including full-bleed) and foil stamped covers.

Pricing & Availability
Aperture 2 is available immediately for a suggested retail price of $199 (US) through the Apple Store® (www.apple.com), Apple’s retail stores and Apple Authorized Resellers. Owners of previous versions of Aperture can upgrade to Aperture 2 for just $99 (US). Full system requirements and more information on Aperture 2 can be found at www.apple.com/aperture.

Apple releases Mac OS X 10.5.2 Update

2008-02-11T13:59:00.000-08:00

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Apple on Monday afternoon released Mac OS X 10.5.2, the second maintenance and security update to its relatively new Leopard operating system that delivers a plethora of improvements for both PowerPC- and Intel-based Macs.

As of press time, the update was available solely via the Mac OS X Software Update mechanism accessible from under the Apple menu. Once the 10.5.2 Update is applied, Software Update will then offer to download an install a separate graphics driver updated labeled "Leopard Graphics Update."A list of bug fixes and enhancements delivered with the 10.5.2 update are as follows:

Active Directory
Addresses issues which could hinder or prevent binding Mac OS X 10.5.x clients to Active Directory domains.

AirPort
Improves connection reliability and stability.
Includes 802.1X improvements.
Resolves certain kernel panics.

Back to my Mac
Adds support for more third-party routers, as detailed in this article.

Dashboard
Improves performance of certain Apple Dashboard widgets (such as Dictionary)
Addresses an issue in which Dashboard widgets may no longer be accessible after switching to or from an account that has Parental Controls enabled.

Dock
Updates Stacks with a List view option, a Folder view option, and an updated background for Grid view.

Desktop
Addresses legibility issues with the menu bar with an option to turn off transparency in Desktop & Screen Saver preferences.
Adjusts menus to be slightly-less translucent overall.

iCal
Improves iCal so that it accurately reflects responses to recurring meetings.
Addresses an issue in which a meeting may remain on the calendar after being canceled
Addresses stability issues related to .Mac syncing of iCal calendars.
Resolves an intermittent issue in which editing an event with attendees would cause the event to shrink and not register that the event was updated.

iChat
Addresses an issue with simultaneously-logged in accounts in which iChat sounds generated from one account might be heard in another account.
Fixes an issue in which iChat idle time is affected by Time Machine backups.
Improves connectivity when running iChat behind a router that doesn’t preserve ports
Enables logged chats from previous versions of iChat to open faster and more reliably
Addresses an issue with text chats in which users may be unable to receive messages from the sender.
Addresses an issue that may prevent rejoining an AIM chat room without reopening iChat
Addresses video chat compatibility issues with AIM 6 and third-party routers.
Fixes an issue with case-sensitivity of AIM handles.

iSync
Adds support for Samsung D600E and D900i phones.

Finder
Addresses an issue in which Finder could unexpectedly quit when displaying folder contents in Column view.
Addresses an issue in which Finder could unexpectedly quit when accessing Users and Groups in a Get Info pane.
Resolves an issue that prevented setting permissions on a folder alias.
Resolves an issue in which the Eject command could write to a disc in the optical drive.
Fixes an issue in which the scroll bar might disappear when deleting a file within a folder that includes files that are out of view.
Fixes an issue in the Sharing & Permissions section of Get Info windows, in which the gear icon appears to be gray/disabled after authentication.
Addresses an issue in which the Show Icon Preview preference might not be not saved when turning it off.
Fixes an issue that could occur when trying to print an image from the Finder.

Mail
Addresses an issue with Message menu's Mark > As Read choice.
Fixes an issue in which duplicate On My Mac folders may appear in the sidebar after upgrading to Leopard.
Improves the accuracy of the Data Detectors feature.
Resolves an issue with scrolling through a Note that is displayed using the split view in the message window.
Fixes an issue with deleting messages located in the Drafts folder.
Fixes an issue in which dragging the icon in the Safari URL field into a Mail message creates an attachment instead of a link.
Addresses an issue found when opening a item in the Notes folder that is not a Note
Fixes an issue that may prevent RSS feeds from being delivered in Mail.
Resolves an issue in which a selected message could "flash" from blue to gray when in Organize by Thread mode.
Fixes an issue with scrolling between multiple To Dos in an email message.
Fixes an issue in which the body of email messages with certain MIME structures may not be displayed.
Improves performance with America Online (AOL) account-based messages in Mail.
Addresses issues with some ISPs during automatic set-up in Mail.
Addresses an issue in which Mail might not send mail on some networks to some SMTP servers.
Mail now automatically disables the (unsupported) third-party plugin GrowlMail version 1.1.2 or earlier to avoid issues.
Adds an option to view large icons in the Mailbox list.

Networking
Addresses a hanging issue that may occur when connecting to an AFP network volume.

Parental Controls
Improves stability when opening the Parental Controls System Preferences pane.
Fixes an issue that may prevent changes to the email address for permission requests.
Addresses an issue with printer administration for a guest account enabled with Parental Controls.
Addresses an issue with setting printer administration privileges from another Mac on the local network.
Fixes an issue that could prevent certain applications from being allowed.
Addresses accuracy issues with the web content filter.

Preview
Improves stability when scrolling through a PDF document.
Fixes an issue that prevents tabbing within a PDF document after clicking on the PDF.
Improves the Mail Document feature so that email attachments are more reliably created from Print Preview.

Printing
Addresses an issue in which remote printers may be deleted when the computer is put to sleep.
Improves printing performance when using some Microsoft Office applications.
Resolves an issue with some printing options, such as landscape orientation, number of copies, two-sided printing, and so forth that may not have functioned with some printers shared by Microsoft Windows.
Adds support for certain printers connected to the USB port of an AirPort Extreme or AirPort Express base station.
Resolves a stalling issue that could occur when installing certain Canon printing software from a disc.

RAW Image
Adds RAW image support for several cameras, as detailed in this article.

Safari
Addresses issues with Safari reliably resolving certain domains.

Login and Setup Assistant
Addresses an issue in which Setup Assistant could unexpectedly appear each time Mac OS X 10.5 starts up.
Improves stability and performance during log in.

System
Improves the accuracy of the grammar checker.
The computer will now shut down if an automatic disk repair does not succeed during startup.

Time Machine
Adds a menu bar option for accessing Time Machine features (the menu extra can be enabled in Time Machine preferences).
Improves backup reliability when computer name contains slash or non-ASCII characters.
Fixes an issue in which the backup disk displayed in the Finder may be out of sync with the disk chosen for Time Machine.
Addresses issues in which some external drives are not recognized by Time Machine.
The status menu now appears by default.

Other
Improves general stability when running third-party applications.
Addresses an issue in which the incorrect search results may be displayed for certain Automator Find/Filter actions.
Addresses an issue with the Latvian and Russian keyboard layouts.

Apple launches 16GB iPhone, 32GB iPod touch

2008-02-05T19:53:00.000-08:00

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Apple today doubled the capacity of its touchscreen media devices, releasing both a 16GB iPhone as well as a 32GB variant of the iPod touch. The new capacities allow fewer sacrifices for owners who want to carry as much media as possible. "For some users, there's never enough memory," Apple Worldwide iPod and iPhone Product Marketing VP Greg Joswiak says. On the iPod touch, the new storage level allows as many as 7,000 songs or 40 hours of nonstop video; the iPhone now holds half as much in exchange for its cellular functions, which remain unchanged from the original 8GB model.
Both capacities act as supersets of the existing capacities, which remain available; both the 16GB iPhone and the 32GB iPod touch sell for $499 and are ready to order immediately from the online Apple Store.

Wired claims last-minute "MacBook Air" details

2008-01-14T20:23:00.000-08:00

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An alleged insider at a third-party vendor is said by Wired to have fresh details on the rumored 'MacBook Air' sub-notebook just hours before its unveiling at Macworld San Francisco.

In its description, the magazine's Gadget Lab blog describes the lightweight notebook as teardrop-shaped when shut, thickening towards the hinge of the system but thinning near the edges -- and remaining "unbelievably" thin overall, according to the source.

The system, according to the source, shares the same aluminum and glass construction of the iMac with black accents on a silver frame.

The tip also suggests that the MacBook Air name refers not just to the computer's slender design but also an apparent dependence on wireless: it may drop Ethernet altogether in favor of Wi-Fi or "other wireless technology," the purported source said, though it's unknown whether this would involve AT&T's 3G (third-generation) service, Sprint's Intel-derived WiMAX network, or any service at all.

In recent days, AppleInsider has received similar descriptions, though it has been unable to confirm the authenticity of those reports.

According to one submission, the notebook sports "very thin edges" with a slightly thicker body that "curves to the sides at the edges," producing a slimming effect akin to the rear design of the new aluminum iMacs.

The submission went on to say that the front of the notebook appears to be no more than 3/16th of an inch thick when closed and that the right side of the unit is void of any ports with the exception of an unknown slot.

Both the keyboard and trackpad are said to closely mirror those of Apple's existing MacBook, and the "Air" in the bezel logo is said to use a lighter font than the preceding "MacBook."

Again, AppleInsider has so far been unable to authenticate these latest claims, though numerous details -- such as first word of the subnotebook format's return, its use of a 13-inch display, and its Macworld Expo debut -- have all been published in a series of reports dating as far back as February of last year.
Multi-touch is also suggested for the display, though this too remains a mystery.

The Untold Story: How the iPhone Blew Up the Wireless Industry

2008-01-10T07:33:00.000-08:00

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It was a late morning in the fall of 2006. Almost a year earlier, Steve Jobs had tasked about 200 of Apple's top engineers with creating the iPhone. Yet here, in Apple's boardroom, it was clear that the prototype was still a disaster. It wasn't just buggy, it flat-out didn't work. The phone dropped calls constantly, the battery stopped charging before it was full, data and applications routinely became corrupted and unusable. The list of problems seemed endless. At the end of the demo, Jobs fixed the dozen or so people in the room with a level stare and said, "We don't have a product yet."
The effect was even more terrifying than one of Jobs' trademark tantrums. When the Apple chief screamed at his staff, it was scary but familiar. This time, his relative calm was unnerving. "It was one of the few times at Apple when I got a chill," says someone who was in the meeting.
The ramifications were serious. The iPhone was to be the centerpiece of Apple's annual Macworld convention, set to take place in just a few months. Since his return to Apple in 1997, Jobs had used the event as a showcase to launch his biggest products, and Apple-watchers were expecting another dramatic announcement. Jobs had already admitted that Leopard — the new version of Apple's operating system — would be delayed. If the iPhone wasn't ready in time, Macworld would be a dud, Jobs' critics would pounce, and Apple's stock price could suffer.

Click the link for the entire story.....

Apple Introduces New Mac Pro

2008-01-08T06:29:00.001-08:00

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Fastest Mac Ever—Eight Processor Cores Standard

CUPERTINO, California—January 8, 2008—Apple® today introduced the new Mac® Pro with eight processor cores and a new system architecture that delivers up to twice the performance of its predecessor*. The new Mac Pro combines two of Intel’s new 45 nanometer Quad-Core Xeon processors running up to 3.2 GHz, powerful new graphics and up to 4TB of internal storage to offer the ideal system for creative professionals, 3D digital content creators and scientists. The standard 8-core configuration starts at just $2,799.

“The new Mac Pro is the fastest Mac we’ve ever made,” said Philip Schiller, Apple’s senior vice president of Worldwide Product Marketing. “With 3.2 GHz 8-core Xeon processing, a 1600 MHz front side bus and 800 MHz memory, the new Mac Pro uses the fastest Intel Xeon architecture on the market.”

The new Mac Pro features the latest Quad-Core Intel Xeon 5400 series processors based on state-of-the-art 45nm Intel Core microarchitecture running up to 3.2 GHz, each with 12MB of L2 cache per processor for breakthrough performance and power efficiency. With a new high-bandwidth hardware architecture, dual-independent 1600 MHz front side buses and up to 32GB of 800 MHz DDR2 ECC FB-DIMM memory, the new Mac Pro achieves a 61 percent increase in memory throughput**.

Every Mac Pro comes standard with the ATI Radeon HD 2600 XT graphics card with 256MB of video memory. The Mac Pro includes a new PCI Express 2.0 graphics slot that delivers up to double the bandwidth compared to the previous generation, and supports the latest generation of graphics cards from NVIDIA, such as the NVIDIA GeForce 8800 GT with 512MB of video memory, or NVIDIA Quadro FX 5600 with 1.5GB of video memory and a 3-D stereo port for stereo-in-a-window applications. With support for up to four graphics cards, the new Mac Pro can drive up to eight 30-inch displays at once for advanced visualization and large display walls.

The Mac Pro is the most expandable Mac ever, featuring four internal hard drive bays with direct-attach, cable-free installation of four 1TB Serial ATA hard drives, totaling 4TB of internal storage and support for two SuperDrives. With optional 15000 rpm SAS drives that can deliver up to 250MB/s of RAID 5 disk I/O performance, the Mac Pro is ideal for film and video editors. Combined with SATA or SAS drives, using an optional Mac Pro RAID card offers the ultimate data protection and disk I/O performance on the Mac Pro. The Mac Pro is easily and conveniently accessible in front and back so users can connect external devices with five USB 2.0, two FireWire® 400, two FireWire 800, optical and analog audio in and out, dual Gigabit Ethernet ports and a headphone jack.

Every Mac Pro includes Leopard™, the sixth major release of the world’s most advanced operating system. Leopard is packed with more than 300 new features and introduces a brand new desktop with Stacks, a new way to easily access files from the Dock; a redesigned Finder that lets users quickly browse and share files between multiple Macs; Quick Look, a new way to instantly see files without opening an application; Spaces, an intuitive new feature used to create groups of applications and instantly switch between them; and Time Machine™, an effortless way to automatically back up everything on a Mac. Featuring an improved scheduler and other multi-core technology, Leopard is a perfect companion to the Mac Pro, making applications faster and helping application developers take advantage of multi-core systems.

The new ultra-thin aluminum Apple Keyboard now ships with every Mac Pro and built-in Bluetooth 2.0 makes it easy to reduce cable clutter with the optional Apple Wireless Keyboard and Apple Wireless Mouse.

Pricing & Availability
The new Mac Pro is shipping today and will be available through the Apple Store® (www.apple.com), Apple’s retail stores and Apple Authorized Resellers.

The standard 8-core Mac Pro, with a suggested retail price of $2,799 (US), includes:

* two 2.8 GHz Quad-Core Intel Xeon processors with dual-independent 1600 MHz front side buses;
* 2GB of 800 MHz DDR2 ECC fully-buffered DIMM memory, expandable up to 32GB;
* ATI Radeon HD 2600 XT with 256MB of GDDR3 memory;
* 320GB Serial ATA 3Gb/s hard drive running at 7200 rpm;
* 16x SuperDrive™ with double-layer support (DVD±R DL/DVD±RW/CD-RW);
* two PCI Express 2.0 slots and two PCI Express slots;
* Bluetooth 2.0+EDR; and
* ships with Apple Keyboard and Mighty Mouse.

In addition to the standard configuration, the Mac Pro offers numerous build-to-order options including: one 2.8 GHz, two 3.0 GHz, or two 3.2 GHz Quad-Core Intel Xeon processors; up to 32GB of 800 MHz DDR2 fully-buffered ECC memory; up to four 1TB Serial ATA hard drives running at 7200 rpm or up to four 300GB SAS drives running at 15000 rpm; Mac Pro RAID card; up to two 16x SuperDrives with double-layer support; NVIDIA GeForce 8800 GT or NVIDIA Quadro FX 5600 graphics cards; AirPort Extreme 802.11n; Apple USB Modem; Apple wireless Aluminum Keyboard; Apple wireless Mighty Mouse; and Mac OS X Server Leopard. Complete build-to-order options and pricing are available at www.apple.com/macpro.

*Based on estimated results comparing a preproduction 2.8 GHz 8-core Mac Pro with a 2.66 GHz Quad-Core Mac Pro running professional applications like Maya, modo and Logic® Pro.

**Testing conducted by Apple in December 2007 using a preproduction 2.8 GHz 8-core Mac Pro with a 2.66 GHz quad-core Mac Pro. All systems were configured with 4GB of RAM. Results are based on the STREAM v. 5.6 benchmark (www.cs.virginia.edu/stream/ref.html) using OMP support for multiprocessor-compiled builds. All systems were configured with 8GB of RAM. Performance tests are conducted using specific computer systems and reflect the approximate performance of Mac Pro.

Apple Introduces New Xserve

2008-01-08T06:27:00.000-08:00

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CUPERTINO, California—January 8, 2008—Apple® today introduced the new Xserve®, a 1U rack-optimized server that is up to twice as fast as its predecessor* and includes an unlimited client license for Mac OS® X Server Leopard™. Starting at just $2,999, the new Xserve has up to two Quad-Core 3.0 GHz Intel Xeon processors for 8-core performance, a new server architecture, faster front side buses, faster memory, up to 3TB of internal storage and two PCI Express 2.0 expansion slots for greater performance and flexibility.

“With the latest Intel processors and no client access licenses, Xserve offers unbeatable server performance and value for under $3,000,” said Philip Schiller, Apple’s senior vice president of Worldwide Product Marketing. “Xserve’s power, storage and Leopard Server make it ideal for supporting Mac clients and mixed platform workgroups.”

Xserve is configurable with up to two Quad-Core Intel Xeon 5400 series processors running up to 3.0 GHz with 12MB of L2 cache per processor and features a new high-bandwidth hardware architecture, dual-independent 1600 MHz front side buses and up to 32GB of 800 MHz DDR2 ECC FB-DIMM memory for a 64 percent increase in memory throughput**. Two PCI Express 2.0 expansion slots provide up to four times the I/O bandwidth of the previous Xserve to support the latest high-bandwidth expansion cards including multi-channel 4Gb Fibre channel and 10Gb Ethernet cards.

Xserve now includes built-in accelerated graphics to drive up to a 23-inch Apple Cinema Display® and a new front-facing USB 2.0 port. Using Apple’s Server Monitor, an administrator can remotely turn Xserve on or off and manage server software from anywhere on the network. Each of Xserve’s three drive bays can be configured with 73GB or 300GB SAS drives or 80GB and 1TB SATA drives, providing a mix of high performance and vast storage capabilities for a wide range of server applications. Apple offers a hardware RAID card option that delivers hardware RAID levels 0, 1 and 5 with 256MB of cache and an included backup battery for up to 72 hours of cached data protection. The Xserve RAID card delivers up to 251MB/s RAID 5 performance*** for the most demanding server workloads, without using a valuable PCI Express expansion slot.

The new Xserve improves energy efficiency with Intel’s 45 nanometer core microarchitecture technology. The processors draw a maximum consumption of 80W, and drop as low as 4W when idle. Power supplies exceed Energy Star recommendations from the US Department of Energy and Apple’s thermal management technology cools the systems efficiently in a wide variety of environments while reducing power consumption.

Every Xserve ships with a preinstalled, unlimited client edition of Leopard Server software, offering true 64-bit support, easy-to-use management tools and support for Mac®, Linux and Windows clients. Leopard Server is fully UNIX compliant and extends Apple’s legendary ease of use by introducing over 250 new features, including Podcast Producer, the ideal way to automatically publish podcasts to iTunes® or the web; Wiki Server, allowing people to collaboratively create and modify their shared web sites with just a few clicks; and iCal® Server, the world’s first commercial CalDAV standard-based calendar server.

Pricing & Availability
The new Xserve is shipping today and will be available through the Apple Store® (www.apple.com) and Apple Authorized Resellers.

The Xserve standard configuration, with a suggested retail price of $2,999 (US), includes:

* a single 64-bit 2.8 GHz Quad-Core Xeon processor with 12MB of L2 cache and a 1600 Mhz front side bus;
* 2GB of 800 MHz DDR2 ECC FB-DIMM RAM, expandable up to 32GB;
* a single 80GB SATA Apple Drive Module;
* dual Gigabit Ethernet on-board;
* internal graphics;
* two FireWire® 800 and three USB 2.0 ports; and
* an unlimited client license for Mac OS X Server version 10.5 Leopard.

In addition to the standard configuration, Xserve offers numerous build-to-order options and accessories including: dual 2.8 or 3.0 GHz Quad-Core Intel Xeon processors; 80GB and 1TB 7200 rpm SATA or 73GB or 300GB 15,000rpm SAS Apple Drive Modules; internal Xserve RAID card; Gigabit Ethernet, 4Gb Fibre Channel and U320 SCSI expansion card options, and a 750W redundant power supply.

*Based on industry-standard SPEC jbb 2005 benchmark tests conducted by Apple in December 2007 using preproduction 3.0 GHz 8-Core Xserve units and shipping 3.0 GHz Quad-Core Xserve units. SPEC is a registered trademark of the Standard Performance Evaluation Corporation (SPEC); see www.spec.org for more information. Performance tests are conducted using specific computer systems and reflect the approximate performance of Xserve.

**Testing conducted by Apple in December 2007 using preproduction 3.0 GHz 8-Core Xeon-based Xserve units and shipping 3.0 GHz Quad-Core Xserve units. All systems were configured with 8GB of RAM. Results are based on the STREAM v. 5.6 benchmark (www.cs.virginia.edu/stream/ref.html) using OMP support for multiprocessor-compiled builds. Performance tests are conducted using specific computer systems and reflect the approximate performance of Xserve.

***Testing by Apple in December 2007 using preproduction 3.0 GHz 8-core Xeon-based Xserve units configured with Xserve RAID card. Testing conducted using Iometer 2006.07.27 with a 30-sec ramp-up, 5-min run, 512KB request size, and 4 outstanding IOs. System configured with the OS and test volume on a single RAID volume. Performance tests are conducted using specific computer systems and reflect the approximate performance of Xserve RAID Card.

Apple: More Than a Pretty Face

2008-01-07T06:13:00.000-08:00

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Consumer electronics companies need to do more than pare product lines and make cool stuff. What Apple offers is a complete ecosystem.

Gadget lovers take note: Consumer electronics (CE) companies are cutting back their product lines. Gone are the days when manufacturers created a dozen in-line products to cover every price point. Rather than spreading chips across the table, CE brands like Sony (SNE) and Samsung are following Apple's (AAPL) lead by stacking more chips on a few well-placed bets. Sony, for example, now offers just three models of ultra-slim point-and-shoot cameras in its CyberShot line. But will such paring enable Sony and others to succeed the way Apple has? Will this mean more products we love or more dross on the shelves?

Maybe you're thinking, "Not more Apple hype." But it's hard not to think of Apple as the innovator in the CE space. Apple is driving digital lifestyle on a global scale, and it's doing so in the face of economic adversity. The National Retail Federation reported that consumer spending on Black Friday dropped 3.5% compared with 2006. According to a MasterCard (MA) Spending Pulse report, sales of electronics rose just 2.7% from Thanksgiving to Dec. 24, 2007, over the same period a year earlier. Meanwhile, Apple anticipates holiday-quarter sales of $9.2 billion, a 29% increase over 2006, while the Mac operating system hit a record 8% market share in the closing days of the year. With the annual Consumer Electronics Show fast approaching, Apple is once again sure to be the talk of a trade show it doesn't even attend.
Design Alone Isn't Enough

To succeed like Apple, CE brands need to do more than create cool-looking products that are rich in features and intriguing behaviors. A cool object may be at the center of the experience, but as others have noted, surrounding a successful product like the iPod is a complete ecosystem that includes content and services, software and interfaces, retail experience, Web site experience, and an army of accessories. Imagine competing with NASA by designing a better space shuttle—but ignoring the launch pad, ground control in Houston, or the facilities at Cape Canaveral. Apple is successful because all of the elements of its ecosystem are in place—and are consistently meaningful and relevant to its target consumers.

According to the latest NPD report, Apple has secured over 70% market share for MP3 players. What's less well known, and more impressive, is the ratio of Apple's investment in the iPod platform relative to its return. Since 2004, Apple has added just one item to the iPod range, the iPod touch, making four pieces of hardware in all. In the same period, the catalog of available content (songs, TV shows, films) has increased 600%, to 4.1 million items. And—here's the pièce de résistance—the number of iPod accessories has increased tenfold, to 3,000. Apple collects fees for most, if not all, of those accessories, with third-party vendors and manufacturers paying to add the "Made for iPod" logo to a package or, in the case of connected accessories like speaker docks, a fee to use the proprietary Apple connector.

Many companies have tried to replicate Apple's success by imitating at the product level and focusing on the design of the object itself. Creative Technology has designed media players with simple geometric shapes, high-end details, and a polished look. Speaker docks from Altec, Logitech, JBL and Bose have tried to match (and keep pace with) the Apple color palette.

The makers of other music players have also used smart design to try to stand out—case in point is Microsoft's (MSFT) latest Zune media player, an inspired object with intriguing design, cool behavioral features, beautiful details, splendid packaging, and a compelling interface. A number of accessory providers have mimicked the look of Apple's fresh, uncluttered packaging. But none of this is enough.
Mind Share

Take Sony. It's an amazing company with a powerful brand. Innovative product platforms like the portable transistor radio and the Walkman set the stage for the digital lifestyle era. Yet it has struggled to transpose that success to the 21st century. In 2005 it outlined a strategy to reduce its SKU count by 20% by 2007, detailing a desire to focus on "champion" products and avoid having to battle competition on many fronts. So while four years ago, Sony offered a dizzying array of digital cameras that recorded on all kinds of media (floppies, MemorySticks, DVDs), now it has just three lines (ultra-slim, compact, SLR). That's better for consumers, most of whom don't care that Model 1 has a 2MB cache while Model 25 has 4MB. In December, 2007, CEO Howard Stringer announced that Sony's efforts were beginning to pay off. It is close to achieving a 5% net margin for 2007.

Apple ended its fiscal year on Sept. 30, 2007, with a net margin of nearly 15%. To succeed like Apple, companies need to understand more deeply the consumer they are targeting. Apple recognizes that it can't have everyone as its customer. It is willing to alienate some segments by appealing to a strong core of people that sociologists refer to as the Cultural Creatives. These are the people who wait in line overnight for the latest iPod or MacBook. Focusing on the Cultural Creatives in turn attracts followers who might not otherwise trust the brand.

Observe the next 10 people you see on the street with an iPod and ask yourself how many of them represent the Cultural Creatives featured in Apple's advertising. One, maybe two? Address your core audience. The rest will follow. That's how you sell 10 million iPods in one quarter.

In the hands of an artful company like Apple, design is the vehicle for driving meaningful, relevant experiences that are authentic to the brand. It's not about paring product lines or making cool stuff. Done right, design can add value to the bottom line and the brand. Design done right goes beyond the appearance and behavior of the object itself. It takes the entire product ecosystem into consideration. Design done right sees technology as an enabler, not the solution.

Apple creates holistic experiences that inspire strategic partners like accessory manufacturers and content providers to build up the platform. Apple understands: It's not about market share. It's about mind share.

Apple Files for OLED Keyboard Patent

2008-01-05T12:26:00.000-08:00

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Art Lebedev's Optimus keyboard (now the Optimus Maximus) has been around in various incarnations for a few years now, with the full-size version having been released on March 15 of last year (2007, in case you're still getting used to the 2008 thing). But just two days before its official (re-) release, Apple filed a patent application for a dynamically controlled keyboard, the contents of which were published yesterday.

At first glance, the invention described in Apple's patent looks quite a bit like the Optimus Maximus. The patent describes a method for changing what is displayed on a keyboard's keys by putting OLEDs (organic LEDs) and circuitry in each key. The various OLEDs could be turned on and off, leading to different images being displayed on the keys. Applications would then tell the keyboard what to display on each key, depending on what the user was doing at the time. Imagine a "play" button being displayed on the spacebar while in iTunes, which would change to a "pause" symbol after pressing play, and you've got the basic idea.

This type of keyboard would really shine for media work, since applications like Photoshop, Logic, and Final Cut could be significantly simplified by displaying more information about (and on) each key. And while the Optimus Maximus is a bit expensive, Apple could certainly mass-produce something similar for less money, perhaps bringing the price into reality for most users. Lebedev has, however, apparently applied for several patents for the Optimus, so it's unclear just what Apple is up to, or what would happen if the company were ever to release such a product. I wouldn't count on seeing this anytime soon, but a guy can dream, right?

Apple shares hit $200 for first time ever

2007-12-26T10:50:00.000-08:00

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SAN FRANCISCO (MarketWatch) -- Apple Inc. shares on Wednesday hit $200 for the first time in the company's history. In afternoon trading, Apple's stock rose $1.20 to a new all-time intraday high of $200 a share. For the year, Apple's stock has risen 134% as the company has seen strong sales of its Macintosh computers and the iPhone.

Apple's iPhone: Great -- or Greatest?

2007-12-25T06:57:00.000-08:00

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Apple shares are closing in on $200 per share, as speculation grows that iPhone sales are far better than anyone anticipated.

There are rumors all over the web that Apple will announce staggering handset unit sales at Macworld next month. And while I fully anticipate strong numbers, I'm a little skeptical that they'll measure up to some of the wild estimates making the rounds.

9to5mac.com, for one, suspects Apple will announce 5 million iPhones sold so far at Macworld. The site adds that, "If that's true, it would put Apple at half of its 2008 sales goal before 2008 even starts."

The site goes on to suggest such huge numbers would mean that "despite Apple only selling one model of GSM iPhone in four countries with four dedicated carriers, Apple's shipments in this quarter -- around 3.5 million -- will be very close to the 3.9 million Blackberry smartphones Research In Motion shipped in its most recent quarter across more than 100 carriers and 13 product lines."

To say that outlook is optimistic is a dramatic understatement, and if true, it would blow past the most bullish estimates on the Street.

Piper Jaffray says the 5 million number would be mean a huge jump in handset sales during the December quarter. Piper is modeling 2 million units sold. This 5 million unit figure would mean something closer to 3.6 million units. That's a long shot. Gene Munster tells me this morning, "The phone is selling well, but not that well."

As for the rest of 2008, Piper does anticipate a 3G version of iPhone by June as I have previously written, and also suggests that if that happens, and the price still hovers at $300, the Apple could overtake RIM's Blackberry as the best-selling high-end smart phone on the market.

That'd be some trick for a product that's so brand new to the marketplace. But all this suggests that Apple's strong move today may come from investors looking ahead to another robust product pipeline from Apple in 2008. I've written about what my sources have told me about the new sub-notebook coming -- which should be unveiled at Macworld. Now we're hearing rumblings about ongoing, strong sales of the iPhone.

We'll see what Apple does with iPod.

Macworld is a Mac-centric event, sure. But the company took the wraps off iPhone at the last one. That could mean a nice iPhone update this time around. It's due for one: revised sales figures, new markets (China?) and new capabilities all would be big news for the Mac faithful. And the company's shareholders. Strap in, folks: This could be a very happy new year indeed for Apple.

Apple Seeks to Patent Antipiracy Technology

2007-12-24T07:43:00.000-08:00

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Apple Inc. has filed an updated application with the U.S. Patent & Trademark Office for a product activation and anti-piracy technology that would give the company the same kind of control over its software as the oft-criticized Windows Genuine Advantage platform provides its rival, Microsoft Corp.

Patent application 20070288886, titled "Run-Time Code Injection To Perform Checks" and dated Dec. 13, spells out a "digital rights management system" that would "restrict execution of that application to specific hardware platforms."

In the application, Apple noted the ease with which digital information can be copied and the just-as-easy way users could break promises not to illegally distribute copies of that data. It also admitted that, in the end, copy-protection schemes such as dongles or encrypting software wouldn't stop pirates on a mission. "There is very little, however, that these approaches can do to thwart a determined user," the patent filing stated.

"Thus, it would be beneficial to provide a mechanism to restrict the execution of one or more applications to a specific hardware platform that is transparent to the user."

Apple currently does not copy-protect its Mac OS X operating system, or tie a specific copy of the OS to a given notebook or desktop Macintosh machine.

The scheme Apple outlined in the patent application would rely on a cryptographic key generated prior to the hardware reaching the user. As an application launches, the technology would inject code into the app's executing code stream, generate data that's sent to a digital rights management module, then compare that signed data with the key. If they match, the application continues to open. If not, it's stopped in its tracks.

Such checks could be done on a very frequent basis, said Apple's patent application.

"In general, the selected time period should be small enough to prevent significant use of an unauthorized application or system, yet long enough so as not to degrade system performance," the filing read. Apple used an example of a check every five to ten minutes, which is much more often than Microsoft's Windows Genuine Advantage (WGA) technology. In June 2006, Microsoft took heat, then modified WGA, after users found out it was "phoning home" to the company's servers daily.

Patent application 20070288886 isn't new, the December filing noted, but rather builds on other applications, including one first filed in mid-2005 but not publicly posted until early January 2007.

Apple was not immediately available for comment, but has a policy of not commenting on patent applications.

Apple to Launch iPod With Automatic Volume Control

2007-12-24T07:37:00.000-08:00

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Listening to music non-stop has never been easier since the iPod came along.

But future versions of Apple's MP3 player are to be adapted to prevent users from playing tracks at full blast through their earphones for too long.

Amid growing fears that listeners could cause irreversible damage to their hearing - the highest setting is as loud as a chainsaw - Apple is developing an automatic volume control.

A new patent reveals that the next iPods and iPhones could automatically calculate how long a person has been listening and at what volume, before gradually reducing the sound level.

The device will also calculate the amount of "quiet time" between when the iPod is turned off and when it is restarted, allowing the volume to be increased again to a safe level.

The patent states: "Since the damaging effect on users' hearing is both gradual and cumulative, even those users who are concerned about hearing loss may not behave in a manner that would limit or minimise such damaging effects."

Listening to volumes below 70 decibels is considered safe. But iPods can currently reach volumes of over 100 decibels - the equivalent to standing 10ft from a pneumatic drill - and enough to cause permanent damage after just 15 minutes.

Some MP3 players can even exceed 120 decibels.

In April, Apple revealed it had sold more than 100million iPods worldwide and was expecting, by the end of this year, to have sold more than 4.5million iPhones. Of those 200,000 will have been bought in Britain.

Its patent application, however, is the first time Apple has acknowledged concerns over the risk the iPod poses to hearing and comes after a series of damning studies highlighted the potentially damaging effects.

The Royal National Institute for Deaf People (RNID) has led calls for restrained listening and claimed that more than four million young people aged between 16- and 24-years-old are at risk of hearing damage from listening to loud music.

Its research showed more than half of that age group were listening to digital music players for more than an hour a day. Twenty per cent notch up more than 21 hours a week.

RNID chief executive Dr John Low said: "If young people don't heed our warnings about safer listening, they could end up facing premature hearing damage.

"If you regularly plug in, it is only too easy to clock up noise doses that could damage your hearing for ever."

Last year, researchers in the U.S. claimed that listening to an iPod on full blast for just five minutes a day could cause irrevocable hearing damage.

Audiologists from Harvard University said consumers should limit their listening to about four-and-a-half hours a day at 70 per cent volume, or 90 minutes at 80 per cent.

Many MP3 players in Europe, including France, have had volume levels capped at 100 decibels.

Apple refused to comment on its patent application.

Emma Harrison, head of campaigns at RNID, said: "If the next generation iPods do what the patent claims, it could help to protect the hearing of millions of its customers."

It is unclear whether owners of the next-generation iPod will be able to switch off the automatic volume control.

The iPod was launched in 2001 with enough memory to store 1,000 songs. The latest models can hold many times more. The Queen is said to have one capable of holding 1,500 songs.

Apple MacBook is Amazon’s No. 1 top-selling computer

2007-12-24T07:25:00.000-08:00

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Despite fierce competition from machines with more than twice the memory and price points hundreds of dollars lower, Apple’s (AAPL) white 120 GB MacBook has captured the top spot on Amazon’s (AMZN) list of bestselling computers this Christmas eve.

Helped along by rebates ranging from $75 to $150, three Apple-brand notebooks are on the top 10 list this morning. The other bestsellers are the 80 GB MacBook (No. 7) and the 120 GB MacBook Pro (No. 10).

Price cutting among the competition is even steeper. HP’s (HPQ) 250 GB Pavilion (No. 5) is selling for $999.99, 27% off the $1,375 list price.

The least expensive computer on the list, at No. 8, is the $381 Linux-based Asus Galaxy with a 7-inch screen and 4 GB of flash memory rather than a hard drive. Many expect Steve Jobs to announce at Macworld that Apple is entering the market for flash-based notebook computes. Apple’s thin MacBook, however, is likely to be larger, carry more memory, and cost a whole lot more than $381.

In Amazon’s list of top-selling electronics, a late surge by a heavily discounted portable hard drive has pushed an iPod off the stack. Apple had five of the top 10 spots for much of the pre-Christmas shopping period; it’s now down to four.

Apple Releases first Mac OS X 10.5 (Leopard) Update

2007-11-16T17:13:00.000-08:00

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Just three weeks after releasing Mac OS X 10.5 Leopard, Apple on Thursday released the first update for the new operating system.

According to Apple, Mac OS X 10.5.1 addresses issues with Airport, Back to My Mac, Disk utilities, iCal, Mail, Networking, Printing, Security and Firewall, System and Finder, and Time Machine.

The System and Finder received several updates including addressing a potential data loss issue when moving files across partitions in the Finder; resolving an issue with login after turning off FileVault for a specific user account; improving compatibility with Adobe Flash-based uploaders used by .Mac Web Gallery and certain other websites and applications; and resolving a potential text drawing issue with certain Adobe Flash-based websites and applications.

Apple’s Mail application also received a hefty amount of updates in 10.5.1. Mail includes improvements to stability when resizing columns in the message viewer or switching between Stationery templates in email messages; addresses an issue in which attachments enclosed inside an HTML link may not be clickable in email messages; fixing an issue with email accounts added using the “Simple Setup” feature in which messages cannot be sent due to an SMTP connection failure; improves Smart Mailboxes compatibility with .Mac Sync, and addresses an issue with To Do’s disappearing when using Smart Mailboxes; and resolves an issue with syncing Mail accounts with .Mac in which multiple On My Mac folders appear in the Mailbox pane.

Time Machine, Apple’s new file backup introduced in Leopard, was updated to address formatting issues with certain drives used with Time Machine (specifically, single-partition MBR drives greater than 512GB in size as well as NTFS drives of any size and partition scheme). The update also resolves an issue in which files restored in Time Machine may be restored to the backup hierarchy rather than the folders to which they belong.

Mac OS X’s Firewall update addresses a code signing issue; third-party applications can now run when included in the Application Firewall or when whitelisted in Parental Controls.

Changes to Airport include the ability for password-protected accounts on AirPort Disks to show up on in the Finder’s Shared Sidebar and the update resolves an issue with saved passwords for wireless networks. Back to My Mac has been updated to allow Back to My Mac-enabled Macs appearing in the Finder’s Shared Sidebar. The update also improves compatibility with D-Link NAT gateways.

iCal has been updated to resolve an issue when inviting attendees via a CalDAV account and to more reliably deliver alarms via email. A networking issue in which Microsoft Windows shared folders may be read-only when connected via SMB has also been fixed.

There are several small changes to Disk utilities including restoring the functionality of the progress bar while repairing permissions. Finally a printing issues in which user-selected values on Paper Feed PDE are reset to default while saving a custom preset.

Mac OS X 10.5.1 can be downloaded from Apple’s Web site or via the Software Update mechanism in Mac OS X.

Brits snapped up Apple iPhones

2007-11-13T06:47:00.000-08:00

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Britons snapped up Apple (AAPL) iPhones at a healthy clip over the weekend, according to sales estimates that appeared in the British press this morning.

The Guardian and The Times quote Peter Erskine, CEO of O2 UK, estimating that “tens of thousands” of the devices were sold at Apple, O2 and Carphone Warehouse stores over the weekend. The Mirror, citing an unnamed O2 spokesperson, put the number at 70,000, according to Macworld U.K.

Erskine went on to call the iPhone the fastest-selling device his network has ever seen. He said 2/3 of the iPhone customers were new to O2, which suggests that they were lured away from Vodafone (VOD), Orange or T-Mobile.

The sales figures went a long way to countering early suggestions that the iPhone might be getting a tepid reception in the U.K. A thinly reported story in The Register had gone so far as to call first night of sales a “flop,” and Apple stock fell on Monday in part reacting to such perceptions.

But Apple’s partners in both the U.K. and Germany, where the iPhone went on sale Friday at midnight, insist that sales met or exceeded their expectations. The U.K. cellphone market is particularly tough to crack because it is so saturated; there are more cellphones in Britain than people.

When population size is taken into account, however, U.K. sales may even have exceeded those in the U.S.

The U.S. population is roughly 300 million. Germany’s population is 82 million; the U.K.’s is 60 million.

T-Mobile, which carries the iPhone in Germany, hasn’t released weekend sales figures, but said that it sold more than 10,000 iPhones that first day. In the U.S., Apple sold 270,000 iPhones during the first weekend of sales; as many as 200,000 may have been purchased that first day. Piper Jaffray analyst Gene Munster did the math for Germany’s first-day sales and calculated that Apple sold 1 iPhone for every 8,200 Germans compared with 1 iPhone for every 1,510 Americans.

If the 70,000 figure for U.K. sales is accurate, Apple may have sold 1 iPhone for every 860 Britains in 2 1/2 days as opposed to 1 iPhone for every 1,111 Americans.

Clueless flight attendant to passenger: Turn off that iPhone movie NOW!

2007-11-08T09:33:00.000-08:00

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My colleague Tom Krazit notes a Consumerist report that an ATA Airlines flight attendant tried to get a passengerto turn off his iPhone because, well, cell phones are not allowed to be used in flight and he was watching a movie on his iPhone.

The passenger, who we know as Casey, tried to explain to the flight attendant that the Phone was in airplane mode, really truly.

If you’ve flown at all, you know that as a general rule, airplane mode use is generally allowed above 10,000 feet. And hey guess what, the plane was above the Pacific Ocean.

The passenger was briefly detained in Hawaii but was allowed to go.

There are two aspects of this story that strike me as at least somewhat relevant.

As Tom writes:

First of all, “airplane mode” doesn’t appear to be a universally defined state of being by the FCC, FAA, the airlines or the mobile phone industry, and perhaps it should. Apple’s Web page on the iPhone’s airplane mode clearly states, “If you turn on airplane mode, the wireless features of iPhone are disabled, and if allowed by the aircraft operator and applicable laws and regulations (emphasis mine), you can continue to use the non-wireless features after takeoff.

Probably this is a good juncture to note how Apple explains iPhone’s airplane mode:

Turn on airplane mode to disable the wireless features of iPhone on a plane.

Tap Settings and turn airplane mode on.
When airplane mode is on, appears in the status bar at the top of the screen, and no cell phone, radio, Wi-Fi, or Bluetooth signals are emitted from iPhone. When airplane mode is on, you can still do things like:

Listen to music
Watch video (bold face is mine)
Check your calendar
Take or view pictures
Hear alarms
Use the stopwatch or timer
Use the calculator
Take notes
Read text messages and email messages stored on iPhone
When airplane mode is on, you can’t make calls, send text messages, surf the web, or check for new email.

OH, yes, my second point.

I’d also say a degree of knowledge about cell phones isn’t a common attribute among flight crews. I mean, on two of the last five flights I have been on, the OK-in-airplane-mode announcement cited “Palm Pilots.”

Palm Pilots haven’t been made in several years and are now rarely used. So would you expect a flight attendant who still refers to some handsets as “Palm Pilots” to know what is, or isn’t airplane mode on an iPhone?

Apple bumps MacBooks to Santa Rosa; offers 2.6GHz MacBook Pro

2007-11-01T07:23:00.000-07:00

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In unusual move early Thursday morning, Apple quietly rolled out updates to its 13-inch MacBook notebook line and also began offering customers an option to custom configure new MacBook Pro orders with a 2.6GHz Core 2 Duo chip.

The updates came without a formal announcement and instead began appearing on the company's online store in the early morning hours.

The new 13-inch MacBooks now share the same Santa Rosa-based architecture as their professional cousins, the MacBook Pros, including an 800MHz frontside bus. They also sport Intel's GMA X3100 integrated graphics video chip.

At the same time, Apple also began offering customers the ability to upgrade its 15- and 17-inch MacBook Pro notebooks with a 2.6GHz Core 2 Duo chip (+$250) and 250GB Serial ATA Drive (+ $150)

Apple Sells Two Million Copies of Mac OS X Leopard in First Weekend

2007-10-30T12:02:00.000-07:00

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Apple today announced that it sold (or delivered in the case of maintenance agreements) over two million copies of Mac OS X Leopard since its release on Friday, far outpacing the first-weekend sales of Mac OS X Tiger, which was previously the most successful OS release in Apple's history. Sales included copies sold at Apple's retail stores, Apple Authorized Resellers, the online Apple Store, under maintenance agreements and bundled with new Mac computers.

Leopard: The Definitive Review

2007-10-29T08:12:00.000-07:00

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Most consumers thinking about buying Apple’s (AAPL) new Leopard operating system will learn what they need to know from the first wave of reviews — the ones written by journalists who were given pre-loaded, pre-release copies of OS X 10.5 and had a week to play with it.

Leopard hacks for non-Apple Intel systems

2007-10-27T20:21:00.000-07:00

Complete Guide on How to Patch your 9A581 (GM) DVD to Work on a HackinTosh

The Cat is out of the bag - Mac OS X 10.5 Leopard

2007-10-27T20:20:00.000-07:00

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More than two years after it was announced, nearly a year and a half after it was shown to developers, and four months after its original spring 2007 due date, the sixth edition of Apple’s (AAPL) flagship Macintosh OS X goes on sale today at 6 p.m. for $129 ($199 for the family-pack).

The authorized reviews are in and they are broadly positive. Boxes containing OS X 10.5 Leopard pre-ordered online have already started to arrive by courier, and according to David Kravets at Wired.com, “BitTorrent tracker sites are churning with the seeding and leeching” of bootleg versions — activity that is expected to stop as soon as the stolen copies can be replaced with shrink-wrapped (and warranty-supported) versions.

And although there were none of the eager buyers camped out overnight in front of Apple retail outlets as there were for the iPhone, crowds are expected to gather as the evening deadline approaches. Tekserve, New York City’s premier Mac reseller before the Apple Stores arrived, has organized a Leopard release party that includes live jazz, iPod nano raffles, a iPod touch for the best Leopard costume, Leopard tote bags and a free Leopard plush toy for all attendees.

Once again, Steve Jobs has whipped the faithful into a frenzy. For weeks, the Apple blogs have been filled with rumors and screen shots and detailed histories of the evolution of key features. Some Apple watchers have already started to list features that were promised in early promotions and dropped from the final release. Unlike Microsoft’s (MSFT) Vista — which was six years in the making — Leopard is expected to be a huge success.

Mossberg: Leopard is better, faster than Vista

2007-10-25T08:22:00.000-07:00

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Two major publications have already published reviews of Apple's Mac OS X Leopard, due for public sale on Friday. Walter Mossberg of the Wall Street Journal describes the operating system as an evolutionary release, but says that it is still "better and faster" than Windows Vista, with useful new features. Among these are the Time Machine backup system, Quick Look file previews, and the ability to browse with Cover Flow in Finder. Mossberg further notes that upon upgrading his iMac to Leopard, all his programs continued to function properly, including VMWare's Fusion application, used to merge Windows and Mac OS.
General speed is reported to be equal to Mac OS X Tiger, and in terms of start-up substantially faster than Windows Vista, launching in 38 seconds from a MacBook Pro versus Vista's time of two minutes from a Sony VAIO notebook. Complaints about Leopard are few; notable is a limitation of Time Machine, in that network backups can only be accomplished by copying to a hard disk attached to a Leopard Mac. The translucent Menu Bar can be difficult to read with dark wallpaper, and fonts on some websites may be illegible, a problem Apple is already aware of.

British newspaper the Telegraph also takes a favorable view of Leopard, praising elments such as Stacked Dock icons, and the ability of Mail to the detect key data, which can be then used to quickly add Address Book or iCal information. Time Machine is highlighted as the most important upgrade, simply because it automates the backup and restoration process, something many users many not be adept at. The paper in fact has no criticisms of the new OS, except that because it is not a dramatic upgrade, there is no reason to buy it immediately.

Mac sales help best ever September quarter

2007-10-22T21:14:00.000-07:00

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Apple on Monday reported its best September quarter in history, beating many analyst estimates as well as Wall Street consensus to send company shares soaring more than 2.3 percent after the market closed. Apple earned revenue of $6.22 billion with the help of more than 2.16 million Mac sales -- which broke the company's record for the most Mac sales in a September quarter by 400,000 units. Overall, Apple generated more than $24 billion in revenue and $3.5 billion in net income during the fiscal year 2007. Apple CFO Peter Oppenheimer cited "record results" in his introductory comments, adding that this was the "highest September quarter revenue and earnings in Apple's history."
Apple once again found that over 50 percent of customers purchasing Macs in its retail stores were new to Mac systems, according to Oppenheimer. The company saw 34 percent growth in Mac sales over September of last year, ultimately exceeding the previous quarterly record for Mac shipments by 400,000.

Oppenheimer pointed to "record mac sales" and "continued strong demand for iPod" as he introduced Apple's fourth fiscal quarter results, noting that Mac products and services accounted for 62 percent of the company's total quarterly revenue. The CFO also revealed that Apple's global growth rate was more than double IDC's most recently published growth rate for the industry.

Consumers scooped up Apple's new iMacs in droves, helping to raise the company's year-over-year growth in desktop systems by 31 percent.

"We're looking forward to a strong December quarter as we enter the holiday season with Apple's best products ever," said company chief Steve Jobs.

Mac OS X 10.5, "Leopard" to arrive on October 26th

2007-10-16T08:03:00.000-07:00

Apple today announced a ship date, update program and system requirements for Mac OS X 10.5, "Leopard", and there's a list of 300+ Leopard features.

Mac OS X version 10.5 Leopard will be available on October 26 at Apple's retail stores and through Apple Authorized Resellers for a suggested retail price of $129 (US) for a single user license, and online pre-orders can be made through Apple's online store (www.apple.com) starting today. The Mac OS X Leopard Family Pack is a single-household, five-user license that will be available for a suggested retail price of $199 (US). Volume and maintenance pricing is available from Apple. The standard Mac OS Up-To-Date upgrade package is available to all customers who purchased a qualifying new Mac system from Apple or an Apple Authorized Reseller on or after October 1, 2007 for a shipping and handling fee of $9.95 (US). Leopard requires a minimum of 512MB of RAM and is designed to run on any Macintosh computer with an Intel, PowerPC G5 or G4 (867 MHz or faster) processor.

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Hitatichi to quadruple desktop storage by 2011

2007-10-15T07:46:00.000-07:00

The hard drive-maker said it has created the world's smallest disk drive heads -- about 2,000 times smaller than the width of a human hair.

SAN JOSE, Calif. (AP) -- Multimedia stockpilers need not worry about laptops, digital video recorders or portable music players hitting a storage capacity ceiling any time soon.

Hitachi Ltd. (Charts) says its researchers have successfully shrunken a key component in hard drives to a nanoscale that will pave the way for quadrupling today's storage limits to 4 terabytes for desktop computers and 1 terabyte on laptops in 2011.

A terabyte can hold the text of roughly 1 million books, 250 hours of high-definition video, or a quarter million songs.

"It means the industry is making good progress to advance the capacity of disk drives and move to smaller form factors," said John Rydning, an analyst at market research firm IDC.

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Apple sued for iPhone's anti-hack update

2007-10-10T07:54:00.000-07:00

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Customers angry at Apple for breaking their hacked iPhones with the company's latest update now have a class-action lawsuit to call their own.

On Friday, a California lawyer filed suit against the consumer-technology company over the iPhone's September 27 upgrade, which bundled a critical security patch with code that disabled phones which had been hacked to accept third-party applications or modified to use other cellular carriers.

"Cell phone network providers are using various types of software locks in order to control customer access to the 'bootloader' programs on cellphones and the operating system programs embedded inside cell phones," the complaint (PDF) stated, noting that the U.S. Register of Copyrights has specifically allowed users to bypass such locks to use their phones on another provider's network.

In the past, updates have been used to shut down hacked or modified devices on the networks of other service providers. DirecTV used an update to disable cable boxes that had been modified to get the satellite-TV provider's service for free. The countermeasure, however, merely blocked the cable box -- which the company leases to the users -- from using the service, while Apple's update completely disabled consumer electronic devices which belong to its customers.

Hardware hackers worldwide worked over the summer to crack the iPhone's protection to either use the device on carriers besides AT&T or load third-party software onto the system. Apple had warned customers prior to releasing the update, which upgrades the iPhone to version 1.1.1, that the software patch could disable any phone that had been modified.

Third-party apps appear on iPhone 1.1.1

2007-10-09T07:08:00.000-07:00

Following the day after a primitive "jailbreak" was developed, hackers are now claiming to have successfully installed applications on Apple's v1.1.1 iPhone firmware. The technique was developed by a coder called "asap18," who says that several applications have been tested and are functioning properly. Critically, these applications can be accessed via normal Home screen buttons, rather than loading them via a command-line terminal.
Applications that appear to be working include the Colloquy IRC chat client and the NES game console emulator. It is reported that under the current scheme, only 15 icons can be added to the Home screen; a final slot may possibly be reserved for iTunes. Hacking efforts have reportedly also discovered "International" options in the SpringBoard interface, which though they may allow for foreign-language applications, are most likely in place for the French and German iPhone launches planned towards the end of the year.

Future hacks are reported to be in the works, but it is cautioned that users with unlocked v1.0.2 iPhones should not yet upgrade to v1.1.1, as this may still "brick" a device.

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iPhone Business Model Hits a Snag in France

2007-10-07T19:49:00.000-07:00

It seems like the iPhone might not be released in France by this holiday season, since French requires by law that all cell phones sold there must be obtainable in an unlocked version. Apple will not be able to do so, since it has launched with a 5-year exclusivity agreement with AT&T. That deal will probably require exclusivity worldwide to avoid grey-market imports. (In return for this agreement Apple receives a large share of AT&T's monthly revenues from iPhone subscribers.) If the iPhone falls through in France, the country can join Belgium and a potentially long list of other countries with unlocking laws, whose Apple fans will have to make do with other, less Apple-y phones. Note that there is currently no mention of the iPhone on the Apple France page.

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Apple's stock closes above $160

2007-10-07T19:47:00.000-07:00

Shares of Apple Inc. have closed above $160 for the first, gaining 3.33 percent or $5.21 by the close of trading Friday (final trading price: $161.45). The stock is up over $24, or 18 percent in the past month, and has more than doubled in the past year. The reasons for the surge are unclear, though rumors of opening iPhone development and inclusion of HD videos in iTunes could be catalysts. In late August, Apple surprassed Google's market capitalization after going on a rollercoaster ride. During one week, the shares went from about $124 on Wednesday to about $112 on Thursday, then back up to about $122 on Friday. The reason for the dip, and others in the past month, may have been pure profit taking by investors who have seen tremendous gains in the stock this year.

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Apple Probes iMac Lockups

2007-10-07T19:43:00.000-07:00

October 05, 2007 (Computerworld) -- Apple Inc. said today it is investigating lockup problems with the newest line of iMac desktop computers after customers flooded the company's support forums with complaints this week.

Introduced two months ago in a lineup refresh, iMacs with the aluminum casing have been freezing under a variety of conditions, but common characteristics include inactive mouse and keyboard; continued background processing, such as music that keeps playing; and the need for a reboot. The screen remains lighted, however.

iPhone Turned into Pocket-Sized Hacking Platform

2007-10-03T18:06:00.001-07:00

One such observation: The iPhone has a potential security pitfall in that its MobileMail application supports Microsoft Office document formats by using the OfficeImporter framework when converting files into viewable form. "This looks like a great target for file-format fuzzing and some late-night reverse engineering," Moore said.

Another potential way for attackers to get into the phone is through the mDNSResponder service, which runs by default, Moore said. The mDNSResponder, used by iTunes for music sharing, is part of the Bonjour application suite, which provides automatic and transparent configuration of network devices.

When the iPhone first syncs with iTunes, its host name is changed, Moore said. The default hostname becomes "User's iPhone," with the Mac OS X user account name filling in for "User." If the iPhone is connected to a Wi-Fi network, the mDNS service exposes the iPhone owner's user name.

That particular security exposure hasn't yet responded to Moore's probes, he said, making active discovery "less likely."

Moore has also been playing with the "vibrate" shellcode released by Miller at Black Hat 2007. By the time the security show rolled around, Independent Security Evaluators had already revealed, shortly after the smart phone's release, that Apple's popular multifunctional device could be exploited for data theft or snooping purposes.

At the time, Miller, Jake Honoroff and Joshua Mason created an exploit for the iPhone's Safari Web browser wherein they used an unmodified device to surf to a maliciously crafted drive-by download site. The site downloaded exploit code that forced the iPhone to make an outbound connection to a server controlled by the security firm.

The researchers showed that a compromised device then could be forced to send out personal data, including SMS text messages, contact information, call history, voice mail information, passwords, e-mail messages and browsing history.

Miller told eWEEK that with Moore's Metasploit work, the time needed to write iPhone exploits has substantially shrunk. "One thing interesting about the work H.D.'s done, if you look at the time frame, is it took us two days to find a vulnerability and write something to where we knew it was legitimate. [It took] seven or eight days after that to having a working exploit. If we had what H.D. has done, it would have taken maybe a day or less. Having this available now will cut what we did from two weeks to two days.

Now that the iPhone has been out for months, is the desire to hack it still at a fever pitch? Miller said that given how much personal information an attacker can shake out of the device, "It probably is something people should worry about."

"[Like H.D. said in his blog,] It's always on, it's always on the Internet, and you can get a lot of personal information. It's a viable target," Miller said.

So now it's time for real fun.

"It's going to be such good times," one blogger wrote after Moore published his findings. "…we have the accessibility/vector. What we need are market saturation (some predict 14M sold by end of 2008,) a mesh networking application (or something to cross-connect the myriad of networking options) and an attractive application to encourage the owners to share amongst each other (say, some funky music sharing application or social networking tie-in, or instant messaging.) That'll lay the ground work for some very effective malware."

For his part, Moore said in his posting that he's added support for iPhone executables to the msfpayload command, allowing users to generate stand-alone bind/reverse shell executables using a syntax supplied in his posting. Next up is an XOR encoder, and then all hell should break loose.

"Once the XOR encoder is done, the only step left is to find the bugs and write the exploits :-)," Moore wrote.

By the time this article posted, Apple had not responded to a request for comment.

Report of iPhone nano Sends Rumor Mill Into Overdrive - Article on MacNewsWorld

2007-09-11T20:56:00.000-07:00

As Seen on MacNewsWorld By Walaika Haskins...

On Wednesday, Apple will hold another high-profile press event. As is often the case, only those in Cupertino know for sure what exactly will be introduced. However, a published report cites documents from an Apple partner indicating the event may mark the arrival of touchscreen iPods as well as a nano version of the iPhone, the first version of which is a mere two months old.

iPod owners may soon be saying farewell to an iPod feature that's been a part of the top-selling media player since its launch in 2001 -- the iconic clickwheel.

Read the FULL Article at: MacNewsWorld:
http://www.macnewsworld.com/story/59169.html

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New: Adobe Font Folio 11 for Mac OS X

2007-09-06T20:56:00.000-07:00

Adobe Font Folio 11 is a collection of more than 2,300 fonts from the Adobe Type Library in OpenType® format, which provides enhanced linguistic support, advanced typographic features, and true cross-platform compatibility. Use Font Folio 11 to expand your design options in virtually any medium — including print, web, video, and electronic documents.

Create for any medium on your Mac...

Print confidently, knowing that Adobe fonts offer reliable quality whether output to inkjet printers, laser printers, imagesetters, or platesetters.
Prepare classic or cutting-edge title effects for all your digital video and multimedia projects.
Create animated GIF images and other typographically rich elements for your web pages.
Complement your Adobe PDF workflow with Adobe typefaces, which can be embedded in Adobe PDF documents in their entirety or as compact subsets.

Click This Link To Learn More

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Apple Unveils Wi-Fi iPod, Wi-Fi iTunes, Wi-Fi Starbucks Collaboration as Seen on MarketingVox...

2007-09-06T12:02:00.000-07:00

Owners of the new wi-fi-enabled iPod touch will be able to buy songs on the spin at Starbucks - while the songs are playing.

Both products — the wi-fi iPod touch, and the Starbucks liaison — were unveiled yesterday in an anticipated news event.

The new iPod boasts touch-screen capabilities, wireless functionalities and a Safari browser. Many Apple fans were able to predict its iPhone-esque appearance and functionalities in advance of the announcement.

The Starbucks relationship enables users to access — and instantly purchase — music played in Starbucks stores, as well as the last 10 tracks, and special Starbucks music collections. This capability will be available in participating stores as soon as October, and across the States by the end of 2008.

Read more at: http://www.marketingvox.com

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Meet Victor Orly - Mac Consultant Los Angeles, California...

2007-09-04T22:12:00.000-07:00

With fifteen years experience and a broad range of services focusing on Macintosh operating systems, Victor Orly Consulting can provide you with secure knowledge that you will receive dedicated professionalism and a high standard of care. We have been in business since 1998 and our clients include Los Angeles Philharmonic, TBWA Chiat Day, Bill Ratner Productions, and many other recognized names in advertising and the arts to name a few. We understand the importance of an efficient and functional computer system and will commit to satisfying your requirements. We specialize in Macintosh systems.

Victor Orly Consulting serves all of Los Angeles, Orange, Ventura, and San Diego counties. Arrangements can be made to travel outside of the Southern California area if your project requires it.

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